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Opinion: Say hello to the new face of beauty retail

Inside Retail

Many beauty retailers are reliant on physical experiences, but as we remain in lockdown, savvy brands are reimagining how to deliver new engaging experiences virtually by leveraging new technologies. billion in 2020 (Mordor Intelligence, 2021), Australians are major consumers of health and beauty products worldwide.

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What does the TGA’s health influencer ‘ban’ mean for business?

Inside Retail

From July 1, under new guidelines from the Therapeutic Goods Administration (TGA), social media influencers will no longer be paid to promote health and beauty products using their own personal experience. The post What does the TGA’s health influencer ‘ban’ mean for business? Short-term pain for long-term gain.

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Marketing With A Different Lens: What You Can Learn From Other Retail Verticals

Retail TouchPoints

retailers, revenue across shopping and paid search campaigns grew 26% year-over-year in April, while return on ad spend (ROAS) improved 33%. We’re seeing successful advertising tactics arise in many retail verticals for different reasons. LIAs promote available products that shoppers can receive via curbside store pickup.

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Chemist Warehouse founder Jack Gance shares the secrets to success

Inside Retail

Jack did a contra deal with an advertising agency, they created the brand Le Specs, and the business grew dramatically. A reinvigorated return At this time Jack “semi-retired” and did an MBA. This reinvigorated his interest in entrepreneurship and he returned to the family business, looking at it with a fresh viewpoint. “I

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5 Tips for Maintaining Subscription Momentum

Retail TouchPoints

The firm points to two categories that will have the biggest influence worldwide: food and beverage, and beauty and personal care. Instead of supplements that sit in bottles in your medicine cabinet, our belief is that health should be readily available in your pocket,” Yoshimura said in an interview with Retail TouchPoints.

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Southeast Asian retailer Shopee’s long path to profit: Are we there yet?

Inside Retail

Shopee has done what e-commerce players do: it has scaled up partly by acquiring market share with deep discounting and free shipping deals, going particularly hard on the promotions during monthly sales events that yield mouthwatering top lines. Sales growth, while still strong, is slowing, returning to its pre-pandemic trajectory.

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Cashback goes premium: Stylerunner sisters reunite to launch Her Black Book

Inside Retail

Her Black Book is a new mobile shopping app that aims to attract price-focused Gen Z and Millennial shoppers with cashback offers, coupon codes and flash sales for premium brands across fashion, sport, accessories, beauty, homewares, kids and travel. There’s a big focus on big, beautiful, compelling visuals and campaign imagery.