Advertising ATV Promotions Shopping 
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MAY 5, 2021
Optimize prices & marketing promotions. Average transaction value (ATV) This metric helps you better understand how much shoppers spend in your store on average. A higher average transaction value (ATV) means that shoppers are buying your more expensive products or that they’re buying larger quantities.
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FEBRUARY 6, 2024
The digital era may have arrived, and it’s growing strong, but e-commerce isn’t here to completely replace in-store shopping. Even in its current form, online shopping has many shortcomings, and a considerable number of products are more convenient to buy in person. Focusing on creating a culture of performance will help you get there.
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