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eBay Ads Holiday Report Reveals Keys to Advertising Success During an Elongated Season

Retail TouchPoints

“What we’re probably going to see is not necessarily more items sold, but because prices are going up due to inflation, consumers are buying the same amount but ultimately spending more, ” predicted Alex Kazim, VP and General Manager of Global Advertising for eBay in an interview with Retail TouchPoints. “We

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Overcoming the challenges of deliveries and returns

A1 Retail

Jess Morris, Head European Marketplace Manager at B-Stock , comments on how the retail industry can overcome the challenges of modern-day deliveries and returns to keep customers happy and retailers from losing out. They expect fast shipping, flexible delivery options, and hassle-free returns.

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15 Return Policy Examples

Small Biz Trends

What happens when a customer returns an item they’ve purchased? Maybe the store will offer credit, or just maybe they will refuse the return entirely. If the store has a return policy, then the terms of any returns or exchanges are laid out clearly in advance, eliminating questions in the minds of customers and staff.

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It’s Official – Amazon is an Ecommerce Enabler First and a Retailer Second

Retail TouchPoints

Dharmesh Mehta, VP of Worldwide Selling Partner Services at Amazon , is celebrating his 10th anniversary with the company this year, and so he kicked off the fourth annual Amazon Accelerate conference for sellers by comparing the differences between the ecommerce platform today and 10 years ago.

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Due Diligence: Winning October Prime Day Prep Strategies

Retail TouchPoints

It’s important to make it easier for customers to understand what they’re getting to lower the chances of returns and negative reviews. Advertising 101 Advertising strategies should be aligned with inventory levels and sales strategies. Perform your advertising research now. What still needs to ship?

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Kristen Wiig returns as ‘Target Lady’ in campaign

Mass Relators

MINNEAPOLIS – Target has has enlisted actress Kristen Wiig to reprise her role as the iconic Target Lady in a national advertising campaign to support its Target Circle Week promotion. The savings event kicks off at 2 a.m. She definitely loves Target! It was so fun to bring her back after all this time.”

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The seven golden rules for international e-commerce expansion

Inside Retail

We still have the same bills to pay, and in tough macroeconomic conditions, we’re forced to look at other avenues to grow, revive or survive. Fast, affordable shipping is the real MVP Remember, you’re competing with local sellers now, not your Aussie ones. Use local returns hubs or 3PL wizards like Loop Returns for processing.