Retail TouchPoints

MARCH 25, 2024

The Retail TouchPoints team is reporting on all the news breaking before, during and after the Retail Innovation Conference & Expo , taking place June 4-6, 2024, at McCormick Place in Chicago. This year, we’ll hear senior-level executives’ perspectives on how customer experiences are evolving as content, community and commerce converge.

Social Commerce 197

Social Commerce Loss Prevention Customer Experience Customer Retention 197

Retail TouchPoints

JULY 19, 2021

In fact, experts and practitioners across the retail spectrum largely agree that the store is a crucial vehicle for customer retention, engagement and loyalty. Even once-digital only brands like Warby Parker have doubled down on their store investments. Transforming the Advertising Mix.

Advertising 298

Advertising Consumer Customer Retention Fulfillment 298

Wiser

NOVEMBER 1, 2023

By understanding and implementing effective remarketing strategies, retailers can revive customer interest, turning browsers into buyers and lost opportunities into closed deals. Brand Recall: Regularly appearing in a customer’s online space keeps your brand fresh in their mind, enhancing brand recall.

Customer Retention 146

Customer Retention Returns Advertising Customer Experience 146

Hyken

DECEMBER 9, 2022

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. He shares how you can align your customer’s journey with their brand expectations. The customer journey is essential to any company’s success.

Customer Retention 102

Customer Retention Customer Experience Accounting Fulfillment 102

Hyken

AUGUST 29, 2022

Each week I read many customer service and customer experience articles from various resources. 10 Ways To Keep Your Existing Customers Around for the Long-Term by ASBN Newsroom. Atlanta Small Business Network) The biggest marketing cost most small businesses face is that of acquiring new customers.

Customer Retention 54

Customer Retention Customer Experience Fulfillment Advertising 54

Retail TouchPoints

JULY 21, 2022

I’ve never seen disruption happen at the speed in which it’s happening,” said Jesse Redniss, CEO of Qonsent , a platform that enables brands to collect consent permissions for first-party data. How brands collect first-party data from consumers is shifting state by state, country by country, and there’s a lot at stake.”

Marketing 268

Marketing Advertising Consumer Customer Retention 268

Inside Retail

APRIL 11, 2021

An insights tool from CommBank is helping businesses learn more about their customers to improve overall customer experiences. For more than 30 years, Greenhalgh has worked in customer-facing businesses, one of which ranked among Australia’s biggest wholesale exporters of meat. It’s a terrific vehicle for us.

Advertising 130

Advertising Customer Retention Accounting Wholesale 130

Inside Retail

APRIL 19, 2022

According to Newman, one of the main reasons many retailers struggle is that they view customers as “a cost sink” – and customers can tell. Customers, not profits, need to be at the centre of a retailer’s business if they hope to succeed.

Customer Retention 130

Customer Retention Fast Fashion Returns Customer Experience 130

Retail TouchPoints

AUGUST 15, 2022

In some cases, they’re even returning to the channels of yester-year to shake things up. In fact, the use of traditional media — such as TV, radio, direct mail and outdoor advertising — as a customer acquisition tool rose from 29% in 2021 to 51% in 2022, second only to email outreach (68%). Invest in Your People .

Drop-Shipping 185

Drop-Shipping Shipping Outdoor Customer Retention 185

Retail TouchPoints

SEPTEMBER 21, 2021

Kelly Goetsch, Chief Product Officer at commercetools, reveals why he believes the decreasing importance of Black Friday-Cyber Monday (BFCM) is a good thing for the retail industry: “When ecommerce was first a ‘thing,’ a lot of retailers would post crazy bargains online to drive people online for the first time. But that 20% is not static.

Payment Services 207

Payment Services Customer Experience Consumer Advertising 207

Hyken

OCTOBER 6, 2022

This week, we feature an article by Zhecho Dobrev, leading principal consultant at Beyond Philosophy and author of The Big Miss: How Organizations Overlook the Value of Emotions. He shares the value that customer emotions bring to a company. Where do customer relationships feature on those journey maps?

Customer Retention 58

Customer Retention Customer Experience Accounting Advertising 58

Retail Minded

FEBRUARY 18, 2023

Did you know that the cost of attracting a new customer is five times more than the cost of retaining the existing one? Because of these exorbitant costs of customer acquisition, businesses are shifting their focus on customer retention to drive repeat purchases among customers. Check out the screenshot below.

Customer Retention 52

Customer Retention Promotions Customer Experience Marketing 52

Storis

FEBRUARY 11, 2020

Retail success relies on customer retention. While a store full of customers is ideal, the number that truly counts is how many are loyal to your brand. Repeat customers add value to your business in the form of increased sales, higher conversion rates, and positive word of mouth advertising.

Customer Retention 52

Customer Retention Customer Experience Checkout Advertising 52

V Count

FEBRUARY 2, 2024

When hungry patrons line up at ordering machines or cash registers, their primary concern is speed. To keep pace with customer expectations and maintain restaurant effectiveness, efficient queue management becomes essential. Let’s get started if you have decided what your milkshakes will be! A delicious burger? A cold icy drink?

Checkout 59

Checkout Management Returns Customer Retention 59

V Count

MAY 5, 2021

Your conversion rate is an indicator of good you are at turning visitors into buying customers. Measuring visitor footfall traffic with people counting technologies helps you evaluate various aspects of your business, like marketing and advertising efforts, for example. Driving traffic from existing customers.

Net Profit 52

Net Profit ATV Customer Retention Store Layout 52

Wiser

SEPTEMBER 20, 2022

According to a study done by Salesforce , 84 percent of consumers say that customer experience is just as important as a company’s products and services. In fact, customer experience is one of the biggest factors that retailers have to consider. How can retailers make sure they are meeting these customer needs?

Customer Experience 148

Customer Experience Customer Retention Employee Engagement Consumer 148

Hyken

OCTOBER 31, 2022

Each week, I read many customer service and customer experience articles from various resources. 3 Tactics to Avoid Spooking Your Customer by Mark Smith. CMSWire) If a customer becomes disengaged or disgruntled at your offerings, they are likely to “ghost” your brand. You don’t want to be seen as creepy.

Customer Experience 10

Customer Experience Customer Retention Advertising Management 10

Retalon

FEBRUARY 15, 2024

The global AI in retail market’s revenue share from predictive analytics-driven programmatic advertising and market forecasting stood at 33.1% in 2022, hinting at the burgeoning reliance on these sophisticated tools. Prescriptive analytics suggests actionable steps based on analyzed data.

Inventory Management 41

Inventory Management Management Marketing Inventory Turnover 41

Inside Retail

SEPTEMBER 19, 2022

With the rapid evolution of digital channels and online shopping, a global pandemic, and supply-chain challenges, retail is evolving at an unprecedented pace. Customer expectations of engagement and experience in retail are changing equally quickly. To win in retail, you can’t just have a winning online store. Data is key.

Customer Experience 147

Customer Experience Customer Retention Marketing Promotions 147

Hyken

DECEMBER 10, 2023

Each week, I read many customer service and customer experience articles from various resources. Over the last 20 years, possibly the most common direction for that conversation to move is toward acquiring new customers. My Comment: Let’s start this Top Five roundup with a list of questions on customer retention.

Customer Retention 50

Customer Retention Customer Experience Advertising Promotions 50

Retail TouchPoints

MARCH 30, 2023

The webinar series, now available on demand, included case studies from retailers Sweaty Betty and SiteOne that highlighted composable commerce’s flexibility and positive impact on site performance, as well as information on how ChatGPT offers personalization capabilities at scale that had previously not been possible.

Point of Sale 262

Point of Sale Checkout Consumer Promotions 262

Wiser

MARCH 16, 2021

My name is Jackie Lewis, I’m the content director here at the CMA and I’m going to be your host for today’s webinar. Wiser customers can expand visibility, increase revenues and drive growth with their entire suite of in-store and online tools. So at some point, I’ll go back to that look again.

Marketing 78

Marketing Planning Advertising Consumer 78

Inside Retail

AUGUST 11, 2021

Customer retention is important to every business, but loyalty is hard-won, especially when a single bad customer experience can now be easily amplified to a mass audience in a matter of seconds. People expect a good experience and you have to really stand out to be celebrated online. International insights.

Shipping 162

Shipping Customer Retention Customer Experience Consumer 162

Retail TouchPoints

NOVEMBER 30, 2023

The innate connections we have with food and beverage brands, especially those we have grown up with, create a built-in opportunity for companies like PepsiCo to drive customer retention and loyalty. RTP: And then how do you incorporate data from your retail partners to glean even more insight into your customers?

Consumer 249

Consumer Customer Retention Marketing Advertising 249

Retail TouchPoints

APRIL 8, 2021

Naturally, they have actual experience with using your product so they are perceived as more trustworthy. What is more, people are 5X more likely to recommend your product to their friends and family when they have a good customer experience. Word-of-mouth improves customer retention.

Promotions 154

Promotions Customer Retention Marketing Consumer 154

Retail Geek

JULY 9, 2021

Your digital ad dollars especially as they get more complicated in the Privacy Wars, so it makes sense that they want Executives that are good at that and I would also argue the instacart. Advertising products could stand for some. Make those products more mature and friendly to advertisers.

Shipping 98

Shipping Merchant Services Fulfillment Wholesale 98

365 Retail

AUGUST 17, 2022

The secret of back-to-school email campaigns: think ‘passing notes’ at scale. In fact, according to Cheetah Digital’s report, when it comes to driving sales, email beats paid social and display advertising by up to 128% in the U.K. must be integrated to deliver a truly consistent experience. What are the children’s ages?

Payment Services 57

Payment Services Customer Retention Consumer Customer Experience 57

365 Retail

OCTOBER 31, 2022

Therefore, the effective promotion of goods at a discounted price will be crucial for retailers’ success. . Getting your customer data clean. In fact, when it comes to driving sales, email beats paid social and display advertising by up to 128% in the U.K. It’s now also a prime time to re-engage dormant customers.

Marketing 52

Marketing Customer Retention Retail Marketing Consumer 52

Retalon

AUGUST 5, 2020

Is the right product getting to the right place at the right time? Stock-outs result in lost sales and degrade the customer experience. Retailers must maintain a healthy In-Stock Percentage for every product at every store, in order to avoid out-of-stocks, lost sales, failed promotions, and costly markdowns.

Inventory Turnover 41

Inventory Turnover Promotions Merchant Services Markdowns 41