Wiser

SEPTEMBER 12, 2022

It’s simpler for them to keep their heads down and quickly locate the product they came in for. The purpose of visual merchandising is to draw in and engage customers, so that they might make purchases. Most brands and retailers have some degree of visual merchandising already. Tell a Story.

Visual Merchandising 148

Visual Merchandising Point of Sale Cross Merchandising Apparel 148

Wiser

MAY 14, 2020

The ultimate role of the visual merchandiser, then, is to design spaces that combine the unique selling points of the individual products and the overall brand aesthetic in a way that communicates the value of each item and the brand as a whole. Most brands and retailers have some degree of visual merchandising already. Tell a Story.

Visual Merchandising 158

Visual Merchandising Cross Merchandising Point of Sale Apparel 158

Retail Adventures

JANUARY 27, 2022

List each piece needed individually, taking into account what you already have and what you may need to buy. Vertical Merchandising causes the shopper to see more of the display because they look up and down at the display as well as forward. Use it to feature merchandise you want every shopper to see.

Visual Merchandising 52

Visual Merchandising Cross Merchandising Planning Promotions 52