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Holiday Shopping Trends and Payments Innovations: Experience as Competitive Advantage

Retail TouchPoints

Payments technology is central to the shopping experience. During the holiday rush the security and ease of the payments experience can be as crucial as product price or availability. How can retailers update their payments systems to meet rapidly changing consumer behavior during peak demand?

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Resilience is Key as Payments Acceptance becomes Mission-Critical

Retail TouchPoints

Consumers now prefer digital payment options, with cash usage declining in all major economies. Cards have become by far the most popular payment method, with contactless now accounting for most purchases made at retail stores. Store-Level Resilience Connectivity issues are often the primary cause of processing failures.

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Embedded Finance: Making Payments Possible in New Frontiers

Retail TouchPoints

If we thought the pandemic-driven shift to digital payments was an evolution, we’re about to be catapulted into a new world, where payments will become possible in places thought impossible just a few years ago. In fact, embedded finance will be a $777 billion opportunity by 2029. So how can businesses get a piece of it?

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Merchants focus on functionality, reliability and speed of payment providers

Retail Focus

Research from inclusive payments platform, Ecommpay, has found that merchants place more value on the practical elements of a payment provision than on a personal recommendation or even cost. Over half (57%) of merchant respondents selected functionality as one of their top three criteria when choosing a payment provider.

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The Login Effect: The Role of Customer Authentication Psychology in Retail Success 

Retail TouchPoints

As a retailer, your login process affects customer behavior and loyalty. This login effect means that first impressions of your retail site are often formed during account creation and that all future login interactions impact your customers’ perception of your retail experience.  

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Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments

Retail TouchPoints

That inherent distaste for the transaction phase is one reason payment companies are so eager to expand into other parts of the shopper journey. Embedded finance has become big business: McKinsey estimated that the sector reached $20 billion in revenue in the U.S. Denise Leonhard, VP and GM, Venmo.

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Adidas’ Adoption of Buy with Prime Signals Growing Legitimacy of Amazon Offering

Retail TouchPoints

Introduced in April 2022 , Buy with Prime allows brands to offer the benefits of Prime membership including fast free delivery, easy returns and 24/7 customer support to customers on their own DTC platforms. During checkout, shoppers will see an option to log in to their Amazon account and verify their Prime membership.