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Lifestyle products and services: How to harness Asia’s silver economy

Inside Retail

So advances in wearable technology, premium health and beauty products (including both cosmetics and supplements), activewear, food, fashion and home appliances all increasingly come into play. Services are now estimated to account for up to 45 per cent of China’s household spending and it is growing.

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Deep dive: What social commerce looks like around the world

Inside Retail

Apparel, beauty, health and wellness were the biggest beneficiaries at that time. Social commerce covers end-to-end shopping journeys, from discovery, research and evaluation to checkout, all on the social media app. More than just ‘buy now’ buttons. In many instances, these ‘journeys’ are very short, one-click discover-and-buy.

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Marketing With A Different Lens: What You Can Learn From Other Retail Verticals

Retail TouchPoints

Similar spikes are already apparent in the Google Ads performance of several verticals, as we saw May ad revenue increase across electronics, food and drug, health and beauty, and sporting goods year-over-year. This will ensure a seamless experience from first click to checkout. Learn From: Health & Beauty.

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5 Tips for Maintaining Subscription Momentum

Retail TouchPoints

The firm points to two categories that will have the biggest influence worldwide: food and beverage, and beauty and personal care. Instead of supplements that sit in bottles in your medicine cabinet, our belief is that health should be readily available in your pocket,” Yoshimura said in an interview with Retail TouchPoints.

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Bot Rot: 5 Reasons Why Retailers Need to Ensure Products Go to People

Retail TouchPoints

These include: Website infrastructure costs Advertising and marketing expenditure Customer support costs Checkout fraud costs. Account creation bots — which generate accounts in bulk to execute multiple purchases at once — give a false impression of your customer base. The primary methods of attack for bots are speed and volume.

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One to watch: APAC goes all in on social commerce

Inside Retail

In 2021, it was projected to generate $363 billion in sales, up 36 per cent, year on year, accounting for 13 per cent of total e-commerce sales. Facebook’s market-leading position is in part due to the sheer volume of traffic it generates, accounting for 65 per cent of all social media traffic to Shopify.

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Walgreens reveals unprecedented deals for myW Days

Mass Relators

Members can begin clipping offers in their myWalgreens account on July 22. The app allows users to view their Walgreens Cash rewards balance in real-time, clip app-exclusive deals and coupons from anywhere, refill and track Rx orders, and features a digital wallet for faster, contactless checkout.