Accounting Advertising Merchant Services Outdoor 
Retail TouchPoints
SEPTEMBER 28, 2020
Fortunately, not long into the crisis, search behemoth Google paid attention to these companies’ needs, announcing in April that merchants would be able to list products on its Google Shopping platform for free. Here’s how you can make the most of the service. of all clicks. Adding Products to Google Shopping.
Retail TouchPoints
FEBRUARY 14, 2023
The Retail TouchPoints editors shared their takes on some of the most noteworthy and interesting ads from retail, CPG and technology advertisers: Temu Appeals to Billionaire Wannabes Perhaps the most notable new name that popped up in between plays was Temu , with its double-featured “Shop like a Billionaire” spot.
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Retail TouchPoints
OCTOBER 27, 2023
Amazon’s Prime Video was one of the last streamers to announce the addition of advertising. This shift will make Prime Video “the largest premium ad-supported service, reaching an estimated 115 million viewers in the U.S. What TV Advertising Could Mean to the Amazon Business As UnBoxed closed out on Thursday, Oct.
Wiser
OCTOBER 2, 2020
What can be done to optimize shelf conditions such as availability, planogram compliance, display compliance, and more? Casey Berns, as I said, is the associate director of shopper insights and category advisory services at the Clorox company. 2: Planogram Compliance. Tom (continued): The next one is planogram compliance.
Store Growers
DECEMBER 2, 2020
Most advertisers don’t pay much attention to the product titles that show up on Google Shopping. In this article, I’ll show you what the best advertisers are doing when it comes to product titles, and I’ll show you exactly how to apply these findings to your product titles. Last Updated on December 2, 2020. Grab it here!
Store Growers
MARCH 9, 2020
In some research studies , Google Ads accounts for as much as 18% of all ecommerce revenue. Way too often I see new advertisers being jumpy: New advertiser complaining about not seeing results. Google Ads is a platform that allows you to advertise in different places, using different campaign types and different ad formats.
Retail Geek
JANUARY 28, 2021
By some accounts, these firms have cumulatively raised over $1B in capitol, and are rapidly acquiring brands. While traditional CPGs may review their pricing quarterly, and set marketing strategies annual, Perch adjusts pricing strategy hourly, and advertising strategies daily. ” Chris Bell, CEO of Perch.
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