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Retail Media will add Fuel to the Fire for M&A in AdTech

Retail TouchPoints

If you think those “sponsored” products on Amazon are an innocuous little niche of advertising, think again. digital advertising channel after paid search and paid social campaigns. Thus, retail media is poised to become the newest competitive battleground in digital advertising. But what, exactly, is the playing field?

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Loyalty Is The Key To Survival For Retail

Retail TouchPoints

It’s been estimated that there are 48 trillion reward points worth $360 billion sleeping in customer accounts across the globe. Greg Matson is a founding partner of Verdes , a boutique management consultancy and design studio that focuses on utility and culture. As the U.S. In 2016, Business Insider reported that Starbucks had $1.2

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Why Ksubi CEO Craig King reads a book a fortnight, and says you should too

Inside Retail

Craig King started his retail career working on the shop floor of a luxury fashion boutique. He said, “I started my first advertising agency when I was 21. By the time I was 35, I felt fairly polished in accountancy, P&Ls, human resources – areas I would have to be good at. I was competing against guys that were 50.

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Sabato De Sarno to hit Milan catwalk on Friday with high stakes Gucci debut

Inside Retail

Efforts to regain momentum at the label, which accounts for the bulk of sales and profits at Kering, have prompted broad change in the group’s top management. The group has also taken steps to broaden its revenue sources, announcing plans to buy high end perfumer Creed in June and a 30 per cent stake in fashion label Valentino in July. “We

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Analysis: The many faces of social commerce in China

Inside Retail

Brands do not even need an offline presence at CDF to open online brand boutiques within the WeChat store. With borders shut daigous and P2P accounts on Taobao have anchored into selling us everything from apparel to infant milk formula. They went on to contest leadership of general advertising companies.

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“Rather than trying to win countries, we target cities”: Brand’s winning recipe

Inside Retail

Horowitz explained that “thirty per cent of our customers come to our brand via amenities partnerships, which can be a beautiful boutique hotel, an airline, a gym or more. That is part of the magic of the brand, that we show up in places outside of traditional retail.

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The return of Tigerlily: An in-depth interview with the new CEO

Inside Retail

We signed up with two new agencies in September as well, so we’re rolling out much more aggressive social media advertising and Google Shopping campaigns. Some of the accounts we once had, we might have lost touch with because we had a team transition throughout that administration as well. It really is back to basics.

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