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Deep dive: What social commerce looks like around the world

Inside Retail

Social commerce – shopping on social media platforms – is expected to reach US$1.2 It is growing three times faster than traditional e-commerce. McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. trillion ($1.9

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How Adore Me is Driving Awareness Around Social Algorithm Bias

Retail TouchPoints

2020 could easily be considered a breakout year for social commerce. Consumers reported spending 45% more time on social media in Q4 2020, and orders coming from social-referred channels (including paid ads and organic posts) grew by 50% year over year, according to data from Salesforce.

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Always-On Shopping Fuels Brand Advertising as a 24/7 Sales Force

Rangeme

Digital advertising is surging, as consumers’ media consumption and product consumption habits migrate to online. A recent survey found 72% of respondents are more influenced to shop via social media now compared to a year ago. Survey: Social shopping soars during pandemic. social commerce sales rose 35.8%

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Olivela CXO: Content, Charitable Giving Keep Luxury Consumers Engaged

Retail TouchPoints

Since its inception in 2017, Olivela has had philanthropy in its DNA: 20% of all sales are donated to causes that the brand and its customers care about — from girls’ education and women’s empowerment to climate action, health services and more.

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Olivela CXO: Content, Charitable Giving Keep Luxury Consumers Engaged

Retail TouchPoints

Since its inception in 2017, Olivela has had philanthropy in its DNA: 20% of all sales are donated to causes that the brand and its customers care about — from girls’ education and women’s empowerment to climate action, health services and more.

Consumer 130
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Jason & Scot Show Episode 268 – Amazon Prime Day Recap with ChannelAdvisor CEO David Spitz

Retail Geek

Jason: [5:17] Yeah and I by all accounts those have been the best 15 years in the history of channeladvisor’s by. David: [16:51] Yeah well so there’s all sorts of category trends like that and you know some musical instruments the cycle mobile phones Health and Beauty Home and Garden was another strong one.

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What Shifts in Online Search Behavior Really Mean for Brands

Retail TouchPoints

TikTok is very content heavy, so the content you create should be dependent on who you’re targeting, which adds a new layer for some advertisers.” Advertisers and sellers on Amazon, Meta platforms and TikTok have access to a wealth of previously unavailable insights into how their product listings and ad campaigns are performing.