Retail TouchPoints

JANUARY 24, 2023

Social shopping is becoming more and more popular given the surge in social media usage and the ease of completing a transaction without ever leaving the app. It’s no surprise that social commerce sales are expected to reach $45.74 What should advertisers be aware of when investing in this format? billion in 2022.

Advertising 235

Advertising Social Commerce Consumer Fulfillment 235

Retail TouchPoints

OCTOBER 25, 2023

The most effective influencers must have relatability — and when it comes to sharing their authentic lifestyles, micro-influencers are a key, yet often overlooked channel for advertising spend. Deborah Kilpatrick is the Co-founder and VP of Marketing at SourceKnowledge , a mrge company.

Advertising 279

Advertising Accounting Marketing Promotions 279

Retail TouchPoints

APRIL 21, 2021

The Channel grants retailers that advertise on Pinterest through Shopify access to Dynamic Retargeting, which enables them to re-engage with Pinners who have already expressed interest in their products on Pinterest. The partnership between Shopify and Pinterest is aimed primarily at small- and medium-sized retailers.

Marketing 311

Marketing Accounting Advertising Consumer 311

Retail TouchPoints

SEPTEMBER 2, 2021

A retailX panel of social media and influencer experts had a candid conversation about how influencers are driving the maturity of social commerce, which is expected to reach $36.09 Honestly, they’re creating content that rivals some of the content that advertising agencies are putting together. billion in the U.S.

Social Commerce 257

Social Commerce Accounting Marketing Planning 257

Rangeme

SEPTEMBER 28, 2021

Worldwide, the average consumer between the ages of 16 and 64 spends 145 minutes per day on social media. 1 Daily time spent on social networking by internet users worldwide from 2012 to 2020. Digital advertising is surging, as consumers’ media consumption and product consumption habits migrate to online. January 2021.

Advertising 52

Advertising Shopping Consumer Social Commerce 52

Retail TouchPoints

APRIL 4, 2023

Pinterest’s still relatively new CEO, Bill Ready, is doubling down on the platform being a positive environment in the increasingly toxic social media universe. “I I really believe in social [media], but I think there’s a Pandora’s box that was opened,” Ready said during a keynote at Shoptalk in Las Vegas. “I

Advertising 285

Advertising Consumer Marketing Shopping 285

Retail TouchPoints

AUGUST 16, 2023

Livestreaming accounted for more than 17% of all ecommerce sales in 2022 in China, but in the U.S. While that’s not a number to sneeze at — it represents $17 billion in sales — it’s also nowhere near the point of taking over the airwaves. viewers) form of video commerce is rapidly approaching maturation in the West — shoppable TV.

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Advertising Merchant Services Shopping Consumer 233

Retail TouchPoints

OCTOBER 14, 2022

Notably, and unlike last year, the event isn’t being streamed — the company instead is opting to focus on connecting with its business partners IRL at an intimate gathering in New York City. TikTok is a place where businesses of all sizes can connect with audiences, grow their customer base and drive revenue. UK, Canada and Australia.);

Advertising 282

Advertising Fulfillment Returns Shopping 282

Retail TouchPoints

MAY 6, 2021

2020 could easily be considered a breakout year for social commerce. Consumers reported spending 45% more time on social media in Q4 2020, and orders coming from social-referred channels (including paid ads and organic posts) grew by 50% year over year, according to data from Salesforce.

Beauty and Health 154

Beauty and Health Accounting Social Commerce Advertising 154

Retail TouchPoints

APRIL 8, 2024

To make a splash on a platform like TikTok that caters to this kind of consumer behavior, you must become adept at creating content that quickly showcases why your product deserves to go viral. In his ecommerce career, Fedotoff has generated over $100 million in revenue, profitably using paid advertising and influencers.

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Checkout Marketing Advertising Point of Sale 236

Retail TouchPoints

JULY 30, 2020

The move from school supplies and apparel to hardware and computers wasn’t at all surprising to us,” Sides explained. In addition to children’s’ health and safety, parents are prioritizing creating a comfortable and stress-free learning environment at home, according to ShopStyle.com search data. in search) and “boy clothing” (+12.5%

Merchant Services 253

Merchant Services Advertising Apparel Planning 253

Retail TouchPoints

FEBRUARY 12, 2024

Unfortunately, with shopping easier than ever, the attack surface for cybercriminals who are always on the lookout for unique opportunities to scam people and steal their information is at an all-time high. Krishna Vishnubhotla is VP of Product Strategy at Zimperium.

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Shipping Clienteling Returns Shopping 230

Inside Retail

MARCH 29, 2022

Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. Millennials’ and Gen Z’s reliance on social media and willingness to make in-app purchases are fuelling wider adoption – and a sort of transformation.

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Social Commerce Advertising Checkout Shopping 130

Retail TouchPoints

JUNE 7, 2021

The increase in social media usage, combined with a tandem increase in online purchasing, proved to be the push both consumers and brands needed to move into the burgeoning realm of social commerce. Facebook and Instagram Lead the Way in Social Conversion. A brand’s presence on social platforms is key.

Payment Services 220

Payment Services Social Commerce Consumer Advertising 220

Retail Smart Guys

OCTOBER 10, 2022

It has brought eCommerce and omnichannel to the front seat fostering a digital-driven retail market at present and in the future. Utilize Social Commerce. People spend so much time browsing their social media accounts like Facebook and Instagram.

Social Commerce 52

Social Commerce Point of Sale Checkout Advertising 52

Small Biz Trends

JULY 8, 2021

If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. The retail industry in the US accounts for 18.7 % of total gross domestic product (GDP). Following data from SCORE research prove the point: Small retailers account for 98.6% These occupations account for 6.3%

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Specialty Store Specialty Retailers Social Commerce Advertising 138

Rangeme

JUNE 8, 2021

Global e-commerce sales grew by 28% last year, according to Statista, and by the end of this year there will be 2.14 billion global digital buyers, with e-commerce sales expected to account for 18% of all retail transactions. With e-commerce, the barriers to entry are low, while the chances of success are high.

Payment Services 105

Payment Services Social Commerce Consumer Marketing 105

A1 Retail

FEBRUARY 12, 2024

Jackson Szabo, Portfolio Director, Spring Fair said, “I have been blown away by the energy, passion and community at Spring Fair during the last four days. I’ve seen some fabulous new products, and some new accounts opened.” We’re really hot on textiles at the show, along with vases and ceramics.

Fashion 59

Fashion Returns Accounting Management 59

Retail TouchPoints

SEPTEMBER 8, 2020

These are the key takeaways from the conversation: A ‘philanthropic DNA’ remains at the center of all Olivela experiences. The essence of the IRL experience is extended across channels — from the Olivela e-Commerce site to branded social accounts and digital advertising campaigns.

Consumer 130

Consumer Beauty and Health Fashion Fulfillment 130

Retail TouchPoints

SEPTEMBER 8, 2020

These are the key takeaways from the conversation: A ‘philanthropic DNA’ remains at the center of all Olivela experiences. The essence of the IRL experience is extended across channels — from the Olivela e-Commerce site to branded social accounts and digital advertising campaigns.

Consumer 130

Consumer Beauty and Health Fashion Fulfillment 130

Retail TouchPoints

JULY 14, 2020

during coronavirus, the company culture at LUXIE and much more. Conor Riley: Several years ago, our products were promoted primarily through subscription boxes geared toward a younger consumer base at $10 per month , but then our brand was picked up by stores like Nordstrom. where it is being sold at higher price points.

Checkout 191

Checkout Fulfillment Shipping Payment Services 191

Retail Geek

JANUARY 12, 2024

2023 Predictions Recap Jason : At least 2 retail bankruptcies (besides Party City) Yes BNPL Consolidation (Klarna, Affirm, Afterpay. Sezzle) – at least one merges/exits US or BNPL. At least 1 top 20 retailer launches a digital in-store ad network AI is even hotter at end of 2024 than now. Shein successful IPO.

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Drop-Shipping Apparel Shipping Fast Fashion 59

Retail Geek

JULY 9, 2021

Your digital ad dollars especially as they get more complicated in the Privacy Wars, so it makes sense that they want Executives that are good at that and I would also argue the instacart. Advertising products could stand for some. Make those products more mature and friendly to advertisers.

Shipping 98

Shipping Merchant Services Fulfillment Wholesale 98

Retail Geek

JUNE 25, 2021

Jason: [3:54] Dave we are thrilled to have you and obviously we’re eager to jump into all the prime day goodness but tradition we have on the show is always to give listeners a little bit of background about our guests so can you tell us, how you came to your current role at channeladvisor’s.

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Apparel Advertising Marketing Fulfillment 66

Retail Assist

JANUARY 17, 2023

Guest Blog by Sarah Hughes , Co-founder & Director at Datitude. Quick commerce, social commerce, marketplaces, greenwashing of brands, a resurgence in physical retail and a rebalancing of ecommerce were key themes during the year. What a difference a year makes!

Customer Retention 52

Customer Retention Payment Services Loss Prevention Checkout 52

Retail TouchPoints

JULY 2, 2021

Executives from a who’s who of retailers, social networks and even advocacy groups shared their visions of retail’s future at NRF Converge 2021 , held June 21-25. At Gap, training was a priority to ensure managers could “build their inclusive leadership muscle” and all employees could become better allies. For example, Gap Inc.

Merchant Services 183

Merchant Services Customer Experience Marketing Consumer 183

Retail Geek

APRIL 30, 2021

Jason: [1:51] Yeah so Scott one of the interesting things in Facebook’s announcement is they referenced the the likely impact that the that Apple’s changes to mobile, app tracking the idea of a would have on their go forward advertising revenue and is a reminder. 3:25] The iOS 14.5 Scot: [4:48] Yes and.

Fulfillment 98

Fulfillment Payment Services Merchant Services Shipping 98

Retail Geek

AUGUST 20, 2022

Jason: [0:46] I have I have it’s been interesting to spend so much time at the airport’s they’ve been quite busy lately. Scot: [0:54] Yeah yep the there’s cancellations it’s total chaos at airports so hopefully now that we’re in back-to-school season that’ll slow down a little bit.

Consumer 83

Consumer Wholesale Drop-Shipping Social Commerce 83

Retail TouchPoints

SEPTEMBER 28, 2023

While the truth is a bit more nuanced, one thing is crystal clear — the realm of online search and discovery is no longer dominated by a single player ( Google , we’re looking at you). TikTok is very content heavy, so the content you create should be dependent on who you’re targeting, which adds a new layer for some advertisers.”

Advertising 241

Advertising Consumer Beauty and Health Shopping 241

Retail Geek

APRIL 9, 2021

Ted: will headless commerce take off in 2021? RetailRazor: Amazon has been getting hit w/an endless series of media articles about their private label development at the expense of other merchants on the platform. Scot: [2:45] Good we will have to look at San Diego as a possible location. why/why not? Why is Amazon different?

Merchant Services 98

Merchant Services Social Commerce Consumer Payment Services 98

Retail Geek

JULY 26, 2023

Commerce Next 2023 was held in New York City June 20-21st. NRF Nexus 2023 was held at the Terranea Resort in Southern California July 10-12. You know what Gardner calls compostable Commerce so you know 8 micro services or you know efficient apis or however you want to look at it but often it’s like. [5:39]

Drop-Shipping 52

Drop-Shipping Apparel Shipping Consumer 52

Retail Geek

MARCH 31, 2021

A weekly podcast with the latest e-commerce news and events. In episode 258 we cover some recent industry news, including new information on owned brands at Amazon, Target, and Bed Bath & Beyond. Jason: [3:34] Yeah it’s it it’s a pretty big expansion so.

Beauty and Health 59

Beauty and Health Apparel Merchant Services Marketing 59

Retail TouchPoints

NOVEMBER 21, 2022

Now the brand has expanded into activewear and pants, is available in 190 countries, and at last count was selling more than 30,000 T-shirts a day. These would be impressive numbers at any time, and are particularly so now in a sector of retail where success stories are few and far between — so how have they done it? Yahalom said.

Marketing 303

Marketing Advertising Wholesale Apparel 303

Retail Geek

JANUARY 7, 2022

commerce penetration says at 16% or better in 2021. Jason: [8:35] Well there’s a there’s a paid version which is well worth it if you follow the industry but they do publish their monthly forecasts for free on their website at bricks me cliques.com. Yes spac/ipo? Dnvb wave Yes. Scot Total Score: 3 of 5.

Merchant Services 98

Merchant Services Payment Services Drop-Shipping Apparel 98