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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. E-sellers will leverage social channels more than ever.

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Customer Service in the Metaverse: How Retailers Can Prepare for a Whole New (Virtual) World

Retail TouchPoints

One definition most can agree on, though, is that it’s a “virtual world,” and one that already is presenting tremendous opportunities for both brands and consumers. And just as the metaverse will change the way that we shop, communicate and socialize, it will also change how customer service is delivered. Here’s how….

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Shoppable TV May Leapfrog Livestreaming in the U.S. — Here are 3 Tips to Get in the Game

Retail TouchPoints

right now,” said Moore, SVP of Commerce Partnerships at NBCUniversal, speaking at the Retail Innovation Conference and Expo in June 2023. “ More of those people, for the first time, are getting access to digital media, and the first thing they’re consuming is small-screen, livestreamed content on social media.

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Experiencing Metaverse FOMO? Don’t Panic, it’s a Marathon, Not a Sprint

Retail TouchPoints

“The metaverse isn’t urgent [except] for a few categories,” said Rick Watson, Ecommerce Strategist and CEO and Founder of RMW Commerce Consulting in an interview with Retail TouchPoints. Most consumers are in the same boat. Honestly, it’s not even a test-and-learn moment right now, it’s literally just learn.”.

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Jason & Scot Show Episode 269 – Amazon and Instacart get new CEOs, other news

Retail Geek

9:39] In the same way it made sense for Amazon to rent a WS capacity to others and you know provide some of these other services it’s a way to monetize their delivery Network and their fulfillment Network so I think it’s super smart. Jason: [8:43] Yeah I generally agree I’m not confident that it’s I’m sure.

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How Visual Outfitting Helps Brands Create Inspiration at Scale

Retail TouchPoints

Social commerce. It plays the part of a shopper’s trusted friend or a store associate, mixing and matching different items and looks until the consumer finds a perfect match. They provide merchants with oversight and full control (vs. Livestreaming. Augmented reality. Value for Shoppers and Retailers.

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Jason & Scot Show Episode 303 Amazon, Walmart and E-com Q4 Results

Retail Geek

In this episode we cover: Amazon Q4 Earnings Walmart Q4 Earnings US Department of Commerce Q4 e-commerce data Discussion of Temu and other Social Commerce News Don’t forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes.

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