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2 Things Will Separate Retail Media Winners from the Losers — Data and Scale

Retail TouchPoints

Media networks are retailers’ hottest new accessory; in fact, the sheer number of retailers that have developed retail media networks (RMNs) in the last two years is impressive, almost to the point of being overwhelming. outside the CPG space) advertisers such as financial services or auto manufacturers.

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Longchamp redefines its retail footprint with très chic Melbourne apartment

Inside Retail

A significant amount of time was taken to source an eclectic yet appropriate selection of leather goods, accessories, and l’objets d’art (a range of works of art consisting of ornamental objects), to best represent the Parisian apartment style and also to reflect the brand’s passion for craftsmanship. “The

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What is Direct-to-Consumer and How to Balance D2C with Wholesale

Wiser

As we explored in our eBook, “ The Wholesale Brand Disruption Guide ,” direct-to-consumer is defined as “the marketing and selling of products directly to consumers from the brand manufacturer.” In a traditional wholesale strategy, brands relinquish some control to others when they sell their products in bulk.

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10 Online Businesses for Sale in May

Small Biz Trends

The revenue comes from advertiser earnings (85%) and the remainder 15% from direct advertising campaigns. E-commerce and Wholesale Automotive Part & Accessories. Established in 2014, this Gold Panning & Supply Company has one-off and subscription sales along with national retailer wholesale customers.

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“A real no-brainer”: Vacay Swimwear expands presence in North America

Inside Retail

It’s more so about how we communicate the message through advertising. A lot of the way that consumers over there soak in messaging is different than how they do here, so we have to tailor our advertising a bit for the North American market.

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Kathmandu unveils global rebrand ahead of overseas expansion

Inside Retail

Outdoor advertising, TVCs, video on demand and a series of campaigns via social and digital have all been unveiled today, showcasing Kathmandu’s new tone of voice and tagline: “We’re out there”. It’s carefree and fun, it’s not as serious as climbing a mountain in the snow.”. The world’s most loved outdoor brand.

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Touchland CEO Reveals 5 Social Media Best Practices for the Holidays

Retail TouchPoints

Some people use it as a fashion accessory; they create a monochromatic outfit and match it to the color of their Touchland,” Lisbona shared. Brands with a wholesale presence can take a similar approach to keep their products top-of-mind even as the Christmas deadline nears.

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