4 Ways to Optimize Retail Media Ads
Independent Retailer
SEPTEMBER 16, 2022
Brands need a way to stand out in the crowded ecommerce space if they are going to reach shoppers, and this is where retail media can help. Retail media — ads featured on a retail website, app, or marketplace at or near a point of purchase. trillion by 2026 and account for 31 percent of retail sales.
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