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Six Things the Consumer of 2021 Really Wants

Retail TouchPoints

Culled from this agile, iterative survey data, here are six things we learned consumers want from retailers heading into 2021: 1. Consumers are currently more willing to pay for fast shipping and are more tolerant with slower delivery, given the prevalence of shipping delays throughout the pandemic and through the holidays.

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Michaels Prepares Marketplace Offering to Offer More Than ‘Just Coupons and Discounts’

Retail TouchPoints

The retailer also is currently seeking third-party solution providers in areas including payment processors, order management and shipping and fulfillment. Michaels’ CEO Ashley Buchanan first revealed plans for a marketplace in a February 2021 story in The Wall Street Journal.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

As you develop your plans for 2023, consider these recommendations, based on the 2022 survey findings: Diversify Your Marketing Mix . In fact, the use of traditional media — such as TV, radio, direct mail and outdoor advertising — as a customer acquisition tool rose from 29% in 2021 to 51% in 2022, second only to email outreach (68%).

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Retail Sales Grew 3% Over Extended Holiday Purchase Period — And the Season Isn’t Over Yet

Retail TouchPoints

In fact, the impacts of the most unique holiday in decades are still being felt: retailers should plan for continued shipping delays in the short term, and also continue to refine their omnichannel operations as they prepare for the rest of 2021. Retail sales grew 3% during the extended holiday season (Oct. 11 through Dec.

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Ulta Partners with Happy Returns to Add Service to 1,300 Stores

Retail TouchPoints

The beauty retailer recently announced its plans to open more standalone stores and beauty shop-in-shops at Target and by adding Return Bars to locations, it will be able to boost store traffic, streamline the returns process and help reduce logistical costs. As a result, 78% of Americans will live within 10 miles of a Return Bar.

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Communication Will be Key for Merchants This Holiday Season

Retail TouchPoints

The 2020 ecommerce holiday shopping and shipping season is expected to eclipse years past. Retailers will have to have a definitive plan to communicate order confirmations, delivery updates and delay notifications. Regardless, these communications will be crucial to whether holiday customers return throughout 2021. of total U.S.

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Salesforce’s Top 5 Predictions for Holiday 2022

Retail TouchPoints

In fact, Salesforce has already predicted that the modest growth of the 2021 holiday shopping season could foreshadow this year , with Q1 data showing a 3% YoY decrease in global digital sales. and shoppers placed 12% fewer orders worldwide compared to the same period in 2021. plan to start buying gifts earlier – the No.