Retail TouchPoints

FEBRUARY 23, 2021

Entering 2021, retailers are still looking to beef up their ecommerce strategy to get this trend to stick. This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix. In fact, Smartly.io In fact, Smartly.io

Advertising 254

Advertising Social Commerce Consumer Marketing 254

Inside Retail

MAY 8, 2022

I’m seeing greater quantities of online advertising and – especially if they’re good ads – feel motivated to purchase. . Annalect’s latest Marketing Mix Modelling (MMM) analysis 1 took a deep dive into the world of Aussie retail and it’s borne out a lot of the behaviour I describe above. per-cent lift in return on investment.

Advertising 264

Advertising Beauty and Health Marketing Consumer 264

Inside Retail

APRIL 22, 2021

According to the latest data from Australia Post, more than four in five households shopped online in early 2021 – an all-time high that’s been rising steadily since the global pandemic first sent people to online channels in record numbers. According to one recent survey from ShipStation, 66% of consumers prefer contactless returns.

Fulfillment 299

Fulfillment Beauty and Health Advertising Accounting 299

Retail TouchPoints

JANUARY 28, 2021

The consumer buying behaviors retail marketers all once knew to be true experienced a seismic shift. The question now is: what do these new “pandemic personas” look like, and how can retail marketers cater to their new needs to set benchmarks for a successful 2021? Newly-Online Nelly.

Consumer 254

Consumer Marketing Retail Marketing Shopping 254

Retail TouchPoints

JUNE 3, 2021

Until recently, if you glanced at a digital advertisement while browsing online, chances are that ad followed you incessantly for days regardless of whether you made a purchase or not. Retargeting consumers via ads has been at the front lines of retail marketing for a while now.

Marketing 174

Marketing Advertising Consumer Planning 174

Small Biz Trends

JULY 8, 2021

What do the latest retail statistics tell us about retailing in 2021? We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. Retail Statistics: The Big Picture. The retail market size is continuously growing.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Retalon

SEPTEMBER 3, 2021

Meanwhile, forward thinkers see the new landscape and pivot in time to steal market share from those too slow to adapt. The retail bubble explained). Furthermore, these tools can dynamically adjust forecasts and alert retailers of changing trends before any human notices. How did we get here?

Consumer 41

Consumer Location Fulfillment Shopping 41