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Six Things the Consumer of 2021 Really Wants

Retail TouchPoints

With so much change happening so quickly and so unpredictably, we at Pitney Bowes decided that returning to an 8 th edition of our annual consumer research study wasn’t going to cut it, so instead we moved to a weekly poll of consumer sentiment in Q4 called BOXpoll. One-third think seven-day free shipping is ‘acceptable.’ on average.

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Omnichannel Fulfillment, BNPL and Social Commerce Contributed to Holiday 2021’s Digital Success

Retail TouchPoints

Most experts expected holiday 2021 to be a digital success, and the season didn’t disappoint: global sales hit $1.14 Notably, the highest spending levels came at the beginning and end of the season. As a result, Cyber Week 2021 accounted for 23% of total ecommerce spend, down slightly from 24% in 2020. 18 and Dec.

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Resellers vs. Retailers: How to Handle the Bot Problem

Retail TouchPoints

Last Crumb even drops limited amounts of special-flavored cookies. . This scenario has become common in recent years, with individuals getting creative to be first in line to resell at an inflated price. In 2021, face coverings and masks from stars like Kanye West saw a 154% average resell price increase from $82 to $208.

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Three Strategies to Employ in 2023 to Boost Retail Profitability in Spite of Inflation and Economic Uncertainty

Retail TouchPoints

Discounting and perks like free shipping have been successful drivers of Black Friday and Cyber Monday campaigns; however, dropping prices is not a winning strategy that creates a path to profitability. Minimizing perks like free shipping and employing more efficient acquisition models will also fuel topline growth.

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Salesforce’s Top 5 Predictions for Holiday 2022

Retail TouchPoints

In fact, Salesforce has already predicted that the modest growth of the 2021 holiday shopping season could foreshadow this year , with Q1 data showing a 3% YoY decrease in global digital sales. and shoppers placed 12% fewer orders worldwide compared to the same period in 2021. Loyalty Shifts to Value.

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Q4 Roundup: Amazon and Target’s Success Spotlights Fulfillment Prowess, Stores or no Stores

Retail TouchPoints

Its retail performance exceeded Moody’s analyst expectations, and margins held up well despite heavy competition from rivals like Walmart , Target and Best Buy , according to Charlie O’Shea, VP at Moody’s. The health of these four retailers is a strong indicator of retail’s resilience, and their Q4 success bodes well for the industry.

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Consumers Turn to BNPL, BOPIS to Cope with Rising Prices and Supply Chain Uncertainty

Retail TouchPoints

31, 2021. “We’re Inflation is driving up shopping prices as we head into the holiday season, a time when many people already feel pressured to go all out on gifts for family and friends,” said Colleen McCreary, consumer financial advocate and Chief People Officer at Credit Karma in an interview with Retail TouchPoints.

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