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Six Things the Consumer of 2021 Really Wants

Retail TouchPoints

In 2020, more than any year since the advent of online and mobile commerce, consumers lost a sense of control. Culled from this agile, iterative survey data, here are six things we learned consumers want from retailers heading into 2021: 1. One in four consumers are shopping more with small brands.

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Consumers Turn to BNPL, BOPIS to Cope with Rising Prices and Supply Chain Uncertainty

Retail TouchPoints

Despite having just officially begun, this holiday shopping season already is marked by supply chain disruption, persistent inflation and mixed consumer confidence. And just like last year, it looks like consumers will respond by turning to ecommerce.

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Black Friday 2020 In-Store Traffic: An Expected Result in an Unexpected Season

Retail TouchPoints

Black Friday Weekend vs. Spring 2020. The worst of the pandemic — the very bottom of the retail traffic journey — occurred the week of April 12, 2020, when year-over-year traffic was down 83%. 27) dropped considerably in comparison to last year. But first, a little recent history. 26) and Black Friday (Nov. 28) and Sunday (Nov.

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Customers Care About Sustainability, so Show them how Ecommerce Delivers

Retail TouchPoints

For example, most consumers today are concerned about carbon emissions, climate change and sustainability. Increasingly, consumers are choosing to do business with retailers and brands with values that align with theirs. In 2020, 62% of consumers had made that kind of switch.

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Retail Sales Grew 3% Over Extended Holiday Purchase Period — And the Season Isn’t Over Yet

Retail TouchPoints

Preliminary holiday 2020 results have proven unsurprising so far: analysts expect modest year-over-year growth fueled by a massive increase in ecommerce activity across a longer-than-usual season. 24, 2020), or 2.4% However, the larger story of holiday 2020 is still being written. 11 through Dec. during the traditional Nov.

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Salesforce’s Top 5 Predictions for Holiday 2022

Retail TouchPoints

With rising gas prices, food shortages, skyrocketing interest rates and ever-present inflation, consumers are worried and that means retailers are worried, too. We’re already seeing online shopping demand level off , with consumers finding a new balance between digital and physical channels. Loyalty Shifts to Value.

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Lands’ End Launches Marketplace With 24 Third-Party Sellers

Retail TouchPoints

The retailer plans to use the marketplace to expand its current list of suppliers, as a way to provide more options in categories that complement the company’s current assortment. Lands’ End Marketplace had a soft launch in June 2020 to beta test the platform’s integrated systems.