Retail TouchPoints

NOVEMBER 5, 2021

Petco is staying at the forefront of social commerce via multiple live shopping events, produced in partnership with Facebook , that combine fashion, charity and adorable animals. Our goal is to be a leader in innovating and driving the use of social commerce in our category and in the U.S.”.

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Social Commerce Shopping Fashion Consumer 279

Retail TouchPoints

DECEMBER 20, 2021

The global social commerce market is expected to reach $2.9 As a result, brands and retailers across categories are focused on bolstering their social commerce capabilities. While many companies have gone the route of traditional vendor partnerships, some brands are bringing social commerce tools in-house via acquisition.

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Social Commerce Customer Retention Marketing Consumer 264

Retail TouchPoints

JULY 29, 2021

For those who are a bit fuzzy on social media history, that equates to 16 years. In that time, Bojanowski has seen her fair share of shifts and transformations in the business, but even still 2020 stood out, as it did for many retail executives. As the company’s SVP and GM of Ecommerce, Bojanowski was at the center of the storm.

Social Commerce 279

Social Commerce Checkout Payment Services Clienteling 279

Retail TouchPoints

JUNE 10, 2022

billion in 2020, at a compound annual growth rate of 13% , according to data from Bloomberg. Recognizing the similarities with earlier adoption patterns for tech like smartphones and social commerce can help retailers design their initial metaverse offerings. The market could reach $783.3 billion in 2024, up from $478.7

Social Commerce 278

Social Commerce Advertising Consumer Customer Experience 278

Retail TouchPoints

JUNE 7, 2021

Isolation was a defining characteristic of 2020: with stores, workplaces, restaurants, gyms and travel hubs closed, people around the world turned to one of the few remaining channels available for community and connection — social media. So what does it take to turn social media users from passive scrollers into active customers?

Payment Services 249

Payment Services Social Commerce Consumer Advertising 249

Wiser

APRIL 3, 2023

Think about it, when was the last time you were scrolling through your social media and came across an ad for a product? It usually goes something like this: you’re scrolling through your feed looking at normal posts when you come across an advertisement for a product. This is social commerce. billion dollars.

Social Commerce 167

Social Commerce Advertising Promotions Payment Services 167

Retail TouchPoints

MAY 14, 2021

ROI for online advertising benefited from the shift to ecommerce in 2020, as well as the increasingly granular targeting capabilities offered by the biggest players in the space, according to the Sidecar 2021 Benchmark Report. Targeting Makes Google Paid Ads Cost-Effective, but Privacy Concerns Loom.

Advertising 262

Advertising Returns Social Commerce Marketing 262

Retail TouchPoints

MARCH 30, 2022

From the large spike of social platform users and increased time spent online to measurement fluctuations, everyone has developed new behaviors and preferences within the social space. 2020’s lockdowns forced brands to get creative with their digital presence as well as how they service their customers. The primary solution?

Social Commerce 324

Social Commerce Payment Services Checkout Shopping 324

Retail TouchPoints

AUGUST 3, 2021

The resale market is set to hit $36 billion by 2024, growing at 39% CAGR (versus overall retail at approximately 2% pre-pandemic). Source: ThredUP, 2020 Resale Report. Social Commerce. Facebook, Instagram, TikTok and Amazon are all surfing the social commerce wave to try and leapfrog their competitors.

Fashion 290

Fashion Social Commerce Fast Fashion Consumer 290

Retail TouchPoints

NOVEMBER 10, 2020

While this figure is down $50 from 2019, given 2020’s overall uncertainty, such a slight decline would represent a significant victory. People will be staying at home and having a much more isolated Christmas,” said Peter Sheldon, Senior Director, Commerce Strategy at Adobe in an interview with Retail TouchPoints.

Shipping 246

Shipping Fulfillment Shopping Consumer 246

Inside Retail

JANUARY 2, 2025

Sydney-based fashion brand One Mile was founded by Sammy Robinson in 2020 after a collaboration with another brand sparked the desire to have her own label. One Mile made its runway debut at Afterpay Australian Fashion Week 2022 with its Resort ’23 collections. Things happen so quickly, that’s the exciting thrill of it.

Boutique 278

Boutique Fashion Location Returns 278

Inside Retail

JULY 26, 2021

Duty-free retail meets live commerce. As of 2020, the Chinese government has significantly increased the annual limit for duty-free purchases by domestic travellers to Hainan island,allowing visitors up to RMB 100,000. billionin 2020, a year that saw 15.5 million domestic travellers. Creating virtual IP to contest KOLs.

Social Commerce 130

Social Commerce Advertising Apparel Accounting 130

Retail TouchPoints

DECEMBER 7, 2021

million loss in Q3 2020. The one thing that’s not changing is that DTCs will need to be able to look at CPA ratio against lifetime value,” Hamilton explained. The challenge will always be keeping CPA at a reasonable level and having enough of an eye toward retention. RECOMMENDED LISTENING: Riding the Social Commerce Wave.

Social Commerce 259

Social Commerce Consumer Marketing Advertising 259

Retail TouchPoints

JULY 22, 2022

The ecommerce boom of 2020 brought millions of new shoppers to digital platforms, and that growth trajectory continued into 2021. At the end of 2021, the editors of Retail TouchPoints took a stab at predicting what would happen in ecommerce in 2022. Prediction #1: Content will Become Central to Commerce. Verdict: Spot on.

Social Commerce 306

Social Commerce Inventory Management Fulfillment Shipping 306

Retail TouchPoints

JULY 23, 2021

Before they’ve even started, the 2020 2021 Olympic Games have already made history. The news that no spectators, not even locals, will be allowed at this year’s Olympics, not only means the loss of upwards of $1.2 NBC’s hybrid 2020/2021 logo. Nicole Silberstein, Ecommerce Editor. Bryan Wassel, News Editor.

Advertising 306

Advertising Social Commerce Marketing Shopping 306

Retail TouchPoints

JUNE 3, 2021

Two years ago, online retail’s market share was sitting at 13.6% , according to eMarketer. Even if brands and retailers don’t have a physical store, they have an opportunity to create a seamless customer-focused experience that spans across their branded ecommerce sites, marketplaces and even social channels.

Merchant Services 361

Merchant Services Social Commerce Marketing Consumer 361

Retail TouchPoints

DECEMBER 22, 2021

After a sharp contraction in 2020, luxury is back in business, with Bain & Company forecasting that sales of personal luxury goods will finish out the year 29% higher than last year, at $324.3 Online sales of luxury goods are expected to jump 27% YoY in 2021, and that’s following a 50% YoY increase in 2020, according to Bain. “

Social Commerce 277

Social Commerce Consumer Shopping Marketing 277

Retail TouchPoints

MARCH 23, 2022

As social commerce becomes increasingly entrenched in mainland China, livestreaming has become a backbone to the influencer and ecommerce economy. At the same time, ecommerce giant and main Spring Festival Gala sponsor JD.com reported sales increases of more than 50% during the Spring Festival. trillion by 2028. In the U.S.,

Advertising 264

Advertising Social Commerce Promotions Outdoor 264

Retail TouchPoints

JULY 19, 2022

But following a series of major strategic moves, the role Pinterest hopes to play in the burgeoning realm of social commerce is crystal clear. The company clearly plans to exploit these advantages as it pushes full steam ahead with a slate of new shopping features and new leadership at the helm. Spoiler alert — she got the job.

Shopping 246

Shopping Social Commerce Merchant Services Fashion 246

Retail TouchPoints

APRIL 19, 2021

Social commerce and livestream shopping in particular continues to pick up steam in the U.S., With its increased customer engagement, partnership opportunities and ample “social proof,” livestream shopping offers an attractive new strategy for today’s retailers.

Shopping 227

Shopping Social Commerce Promotions Department Stores 227

Retail TouchPoints

AUGUST 1, 2022

“It’s interesting that TikTok has allowed a ‘capital C’ corporation to be involved, but I think it stems from the fact that Barnes & Noble was the very first retailer to identify that #BookTok was a driving factor in book sales ,” said Jessica Brigman, Senior Account Executive at The Walt Disney Co. ’s The Back Story of #BookTok.

Social Commerce 278

Social Commerce Marketing Accounting Consumer 278

Retail TouchPoints

DECEMBER 21, 2020

The reseller, which first announced the plans in late September 2020, has not issued a target price range or the number of shares to be made available. As of February 2020, shoppers were expressing increased interest in second-hand clothing: at the time, used items took up 14% of consumers’ closet space, according to a Poshmark study.

Planning 279

Planning Fashion Consumer Social Commerce 279

Inside Retail

OCTOBER 5, 2021

The social-commerce app matches women with a contributor sharing a similar body type who can guide them on the best styles to suit their physical characteristics. Kelly Miller, general manager of retail at Mirvac, said the partnership will provide opportunities to bring digital and physical communities together. “As

Fashion 246

Fashion Social Commerce Telecommunications Returns 246

Retail TouchPoints

FEBRUARY 23, 2021

In pure COVID-19 nature, brands across the retail industry underwent a rapid transition to the digital-first space during 2020; and a lot of first-time online shoppers were activated. In fact, some major retailers reported double-digit growth in ecommerce sales during Q2, right at the outbreak of the pandemic. In fact, Smartly.io

Advertising 297

Advertising Social Commerce Consumer Marketing 297

Retail TouchPoints

SEPTEMBER 2, 2021

A retailX panel of social media and influencer experts had a candid conversation about how influencers are driving the maturity of social commerce, which is expected to reach $36.09 this year — a 35% increase over 2020 — according to Insider Intelligence. billion in the U.S.

Social Commerce 302

Social Commerce Accounting Marketing Planning 302

Retail TouchPoints

MAY 13, 2021

billion ) buoyed by the consolidation of the Sun Art supermarket business, in which Alibaba took a controlling stake in October 2020. Taoxianda drove Sun Art’s digitalization of its hypermarkets, with online representing 24% of Sun Art’s sales in fiscal year 2021, up from 17% in fiscal year 2020. billion yuan ( $109.5 billion ). .

Home Furnishings 241

Home Furnishings Merchant Services Supermarket Social Commerce 241

Retail TouchPoints

MARCH 11, 2021

Walmart is venturing further into social commerce and livestreaming with two virtual programs: Mashable Home , a virtual experience that will run through April 8, and the Spring Shop-Along: Beauty Edition livestream, which will be held on Walmart’s TikTok channel the night of March 11.

Social Commerce 179

Social Commerce Outdoor Shopping Marketing 179

Retail TouchPoints

FEBRUARY 25, 2022

Most social networks offer in-app shopping solutions now, including live video to meet shoppers’ demands. Livestream shopping has taken off in China, with the market growing at a compound annual growth rate (CAGR) of more than 280% between 2017 and 2020 to reach an estimated $171 billion in 2020. Looking Ahead.

Shopping 306

Shopping Consumer Marketing Planning 306

Retail TouchPoints

MAY 20, 2022

A 45-year-old family-owned luxury business might not be the kind of company one expects to be at the cutting edge of digital commerce, but thanks to President Ken Natori, the company’s second-generation leader, Natori is just that. And earn his stripes he has.

Wholesale 275

Wholesale Department Stores Social Commerce Fashion 275

Retail TouchPoints

APRIL 4, 2022

With most brands the product comes first, but we started with the community first,” said actress Brooke Shields, Founder and CEO of the digital wellness platform Beginning is Now , which is aimed at women over 40. “As As an actress you’re expected to be in your 20s forever, but [women in general] are not marketed to after 40 ,” Shields added.

Social Commerce 277

Social Commerce Consumer Marketing ATS 277

Retail TouchPoints

MARCH 4, 2021

25, Twitter Revenue Product Lead Bruce Falck said Twitter was beginning to look at ways to support commerce on the platform. We know people come to Twitter to interact with brands and discuss their favorite products,” he said at the event. “In During the company’s Analyst Day on Feb.

Shopping 321

Shopping Advertising Social Commerce ATS 321

Inside Retail

NOVEMBER 28, 2022

This year, over 102 million people will buy via social platforms in the US alone and by 2025, global sales via social commerce will exceed US$1.2 Among consumers – and not just Millennials – social commerce is gaining significant traction, growing three times as fast as overall e-commerce.

Social Commerce 130

Social Commerce Merchant Services Payment Services Fulfillment 130

Retail TouchPoints

APRIL 25, 2022

International returns service ZigZag Global examined UK consumer shopping behaviors during the 2021 holiday season and found that one-third of consumers now purchase multiple items with the intention of returning at least one, and 59% will boycott a retailer permanently after a poor returns experience. We even saw returns processed at 4 a.m.

Returns 289

Returns Shopping Promotions Social Commerce 289

Retail TouchPoints

APRIL 21, 2021

Catalog feed uploads increased globally by more than 14X from March 2020 to March 2021, according to internal Pinterest data. The partnership between Shopify and Pinterest is aimed primarily at small- and medium-sized retailers. Many retailers are setting up shops on Pinterest, driven by last year’s explosion in ecommerce sales.

Marketing 321

Marketing Accounting Advertising Consumer 321

Retail TouchPoints

NOVEMBER 23, 2021

People are ready to spend — brands are incorporating social commerce into their holiday sales strategies to meet their customers where they already are,” said Kate Gronso, Product Marketing Lead, Facebook Shopping in an interview with Retail TouchPoints. Shop With Us Live, which ran Nov. Coresight launched the 10.10

Social Commerce 305

Social Commerce Shopping Consumer Accessories 305

Retail TouchPoints

NOVEMBER 5, 2021

At launch, studio content includes The Wayfair Rundown, a daily format focusing on affordable, inspirational solutions for homes of every size and style, and Two-Spaced, designed around multi-functional living. Additionally, while Wayfair operates brick-and-mortar stores, it sees its strongest opportunities in digital commerce.

Shopping 264

Shopping Consumer Social Commerce Customer Experience 264

Retail TouchPoints

JULY 19, 2022

“Our teams stop millions of suspicious reviews before they’re ever seen by customers, and this lawsuit goes a step further to uncover perpetrators operating on social media,” said Dharmesh Mehta, VP of Selling Partner Services at Amazon in a statement.

Merchant Services 264

Merchant Services Accounting Social Commerce ATS 264