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Forever 21: 4 Reasons it Failed & Filed for Bankruptcy

Indigo 9 Digital

Shein has grown very fast becoming the most downloaded shopping app on iOS and Android in the United States in May of 2021 with Amazon coming in second. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 3. Do you like this content?

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Marks & Spencer’s Turnaround Strategy, Why it’s Working

Indigo 9 Digital

But in 2020 Marks & Spencer opened up its website to outside apparel brands. In a small pilot that took place in October of 2020, where Marks & Spencer sold womenswear brand Nobody’s Child on its website, Marks & Spencer found that close to 10% of customers who bought the brand were new to Marks & Spencer womenswear.

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6 Ways Farfetch is Disrupting Luxury Retail

Indigo 9 Digital

While the shift towards selling luxury goods online took place before 2020, the pandemic cemented a new way forward. With a head start compared to many luxury brands Farfetch was ready when the pandemic hit, with revenues up 35% in 2021 reaching $2.3 Farfetch claims it is the largest digital marketplace for luxury fashion.

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Skims’ Strategy - 10 Reasons Kim Kardashian’s Brand Took Off

Indigo 9 Digital

The three year old brand made $275 million in 2021 and Skims’ sales were forecasted to to reach $400 million last year. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 4. Do you like this content? A focus on comfort.

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