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Omnichannel Fulfillment, BNPL and Social Commerce Contributed to Holiday 2021’s Digital Success

Retail TouchPoints

Most experts expected holiday 2021 to be a digital success, and the season didn’t disappoint: global sales hit $1.14 trillion in 2020, while U.S. Additionally, total order count was up almost 10.45% from holiday 2020 levels, according to data from Klaviyo. trillion , up from $1.1 18 and Dec. 18-31 window. “In

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Holiday 2021 Wrap-Up: Safety Protocols and Early Shopping Led to a Successful Season

Retail TouchPoints

Retailers pulled off a successful 2021 holiday season despite the challenges posed by the omicron variant and ongoing supply chain issues. 24, 2021, according to data from Mastercard. 21, 2021, through Jan. drop in 2020. 21, 2021, through Jan. drop in 2020. “It’s Overall sales were up 8.5%

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Six Things the Consumer of 2021 Really Wants

Retail TouchPoints

In 2020, more than any year since the advent of online and mobile commerce, consumers lost a sense of control. Culled from this agile, iterative survey data, here are six things we learned consumers want from retailers heading into 2021: 1. One-third think seven-day free shipping is ‘acceptable.’ on average.

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4 Ways Ecommerce Returns Will Change in 2022

Retail TouchPoints

Consumers are Split Between Home Pickup and Carrier Drop-off. As a result, drop-off (at a carrier or retail location) became the preferred returns method for 67% of consumers, according to our BOXpoll surveys. The Post Office Increases its Popularity as a Returns Drop-off Destination. consumers love the USPS.

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Retail Sales Grew 3% Over Extended Holiday Purchase Period — And the Season Isn’t Over Yet

Retail TouchPoints

Preliminary holiday 2020 results have proven unsurprising so far: analysts expect modest year-over-year growth fueled by a massive increase in ecommerce activity across a longer-than-usual season. 24, 2020), or 2.4% However, the larger story of holiday 2020 is still being written. 11 through Dec. during the traditional Nov.

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Preparing for the Unknown: Effectively Using Data to Predict this Year’s Holiday Trends

Retail TouchPoints

Nothing about 2020 was normal — in fact, for many retailers, the phrase ‘hindsight is 2020’ is one they should reconsider using. . But what does this mean for 2021? Tracking location data along with customer data can help stores better prepare for 2021. Location, Location, Location. Take luggage for example.

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Q4 Roundup: Amazon and Target’s Success Spotlights Fulfillment Prowess, Stores or no Stores

Retail TouchPoints

Fulfillment was a key driver during the ecommerce-driven final quarter of 2020. Amazon in particular invested more than $60 billion in shipping alone in 2020, helping it maintain blazing fast delivery times, but O’Shea believes its lack of a significant physical store footprint will cause it to lag behind the competition to some degree. “The