Forever 21: 4 Reasons it Failed & Filed for Bankruptcy
Indigo 9 Digital
FEBRUARY 28, 2023
Shein is vertically integrated allowing it to go from design to shipping in as little as three days. By 2018 Forever 21’s online sales were only 16% of total sales. Having to fill those boxes on top of having to deal with the complexities of expanding internationally did stress our merchant organization,” said Chang.
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