2019 Advertising Retail Trends Returns 
Indigo 9 Digital
NOVEMBER 16, 2023
Then there are those pesky returns. How often have you bought something online, then returned it without a second thought? For the retailer that’s a cost that eats into profits. One of the drags on profits for most direct-to-consumer retailers is advertising expenses. In 2019 Casper spent $154.6
Indigo 9 Digital
JANUARY 11, 2023
If getting the order to you is expensive what about returns? Raise your hand if you have ordered multiple versions of the same outfit in different sizes because you don’t know what your size is at a particular retailer. This process of ordering and returning goods is very expensive. Take mattress retailer Casper.
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Indigo 9 Digital
SEPTEMBER 15, 2022
Before Amazon most retailers where primarily in the business of selling goods. Then Amazon comes onto the scene and shows the retail industry there are other ways to make money including by having a lucrative cloud business or through advertising sales. One of the benefits is that it makes returns easier.
VMS
AUGUST 11, 2021
jewelry sales were up sharply in July compared to the same month in 2020 as well as in 2019, according to Mastercard SpendingPulse. The growth was part of a larger trend in which retail sales overall grew for the 11th consecutive month. percent versus July 2019. Read the press release: Retail sales in the U.S.
Indigo 9 Digital
SEPTEMBER 26, 2023
Even Warren Buffett would be impressed with those returns. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 4. Many retailers are opening restaurants within their stores as a way to lure more customers in. Do you like this content?
Indigo 9 Digital
MARCH 9, 2023
66% of consumers surveyed said “best value for money” keeps them returning to a brand, taking the top spot in terms of consumer preferences. Some of the most successful retailers today include Dollar General, Dollar Tree, Target, Costco and Walmart. Customers love it but it’s costly for retailers. Do you like this content?
Indigo 9 Digital
JULY 21, 2023
An innovative idea and a slick website might get customers excited but many founders eventually realize it’s actually pretty hard and expensive to acquire customers when you don’t have any retail stores. And when your customers demand free shipping or when return costs add up a promising business can be put into jeopardy pretty quickly.
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