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Communication Will be Key for Merchants This Holiday Season

Retail TouchPoints

The 2020 ecommerce holiday shopping and shipping season is expected to eclipse years past. Brick-and-mortar sales — which will account for 81.2% Retailers will have to have a definitive plan to communicate order confirmations, delivery updates and delay notifications. of total U.S. holiday retail — are expected to decline 4.7%

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Salesforce’s Top 5 Predictions for Holiday 2022

Retail TouchPoints

plan to start buying gifts earlier – the No. For example, store associates should get measured on fulfillment metrics if they are picking and shipping. Based on our research, 25% more customer service engagements this holiday – both physically or virtually – will involve associates compared to 2019.

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5 Holiday Trends to Watch Include Rise of ‘Couch Commerce,’ Curbside Pickup

Retail TouchPoints

RetailNext found that Black Friday store traffic dropped by 48% year over year, with jewelry (-53.5%), footwear (-52.8%) and apparel (-50.2%) seeing the most significant drops. over the 2019 holiday. Mobile continued strong on Cyber Monday, accounting for 37% of that day’s sales.

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Black Friday 2020 In-Store Traffic: An Expected Result in an Unexpected Season

Retail TouchPoints

27) dropped considerably in comparison to last year. Overall, the four days from Thanksgiving through Sunday were down -49% compared to 2019. Black Friday, on the other hand, hurt — with only half as much traffic as in 2019. This means that the drop in Black Friday traffic may benefit other, later dates before New Year’s.

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Consumers Turn to BNPL, BOPIS to Cope with Rising Prices and Supply Chain Uncertainty

Retail TouchPoints

A recent report from the payments and shopping service Klarna found that 34% of shoppers actually plan to spend more on gifts this year than last year, with Gen Z ( 57% ) and millennials ( 53% ) more likely than other age groups to expand their budgets. Stressed Consumers Spread Out Spending with BNPL.

Consumer 264
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Three senior retail leaders weigh in on the state of supply chains in 2023

Inside Retail

Increases in cost of shipping both for raw materials inbound to Brazil plus outbound finished goods to our markets were a big factor for some of 2021 and much of 2022, but things have mostly normalised now,” he added. Be it trade shows, buyers, or subcontractors, it’s all reliable, according to Esser.

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Google Doesn’t Care if it Sells Products, but it Cares a Lot About Attracting Shoppers. Here’s Why.

Retail TouchPoints

Back in 2019, Google was on a mission to get sellers on its Google Shopping “surface,” and it looked like the company had ambitions of making a big marketplace play. That’s a drop in the bucket compared to Amazon’s 1.7 Google Ads accounts for the vast majority of the company’s revenue. in 2019), according to eMarketer.