Report: Tru Kids Shutters its Two Toys ‘R’ Us Stores After One Year
Retail TouchPoints
FEBRUARY 1, 2021
“As a result of COVID, we made the strategic decision to pivot our store strategy to new locations and platforms that have better traffic,” said a Tru Kids spokesperson in a statement. The original Toys ‘R’ Us was liquidated in 2018 , but Tru Kids acquired its intellectual property and resurrected the retailer in 2019.
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