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The Future of Retail Takes a Digital Shift to Omnichannel Marketing

Retail TouchPoints

Finally, the once-static world of retail marketing is transforming. One by one, retailers are finding that their marketing models — co-op driven, lacking in transparency, and largely traditional in form — are secondary options when compared to the self-serve, data-driven models of digital marketplaces.

Marketing 321
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Inside Gordon Brothers’ ‘Asset-Light’ Strategy to Rejuvenate the Laura Ashley Brand

Retail TouchPoints

But recently, a lesser-known division of Gordon Brothers found itself in the spotlight when the company sold the iconic British brand Laura Ashley to brand management firm Marquee. The deal was managed by Gordon Brothers Brand Division, which had spent the previous four years revitalizing Laura Ashley after its 2020 bankruptcy.

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Payless Relaunches E-Commerce Business, Plans To Open 300-500 Stores

Retail TouchPoints

After emerging in January from its second stint in bankruptcy since 2017, Payless “is back,” the retailer trumpets on its newly launched e-Commerce site. We saw an opportunity for the brand to relaunch into the U.S. In an interview with The Wall Street Journal , Margolis said “starting from scratch puts us in a good position.”

Planning 227
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To Thrive in the New Global Ecommerce Marketplace, Toys ‘R’ Us may Need to Think Small

Retail TouchPoints

In 2017, the U.S. brand management company WHP Global has bought a controlling interest in Tru Kids, which owns the Toys ‘R’ Us brand. We are thrilled to be taking the reins of the world’s leading toy brand at a time when the category is up 16% and consumer demand for toys is at an all-time high.

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New CEO for Kylie Jenner beauty brands

Mass Relators

“This is a great opportunity for Andrew and Coty to fully leverage our global knowledge and capabilities in R&D, manufacturing, distribution, commercial and go-to-market expertise. Stanleick joined Coty in September 2017, following nearly five years at the U.S.

Returns 52