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6 Reasons Walmart’s eCommerce Strategy is Winning

Indigo 9 Digital

Since 90% of the United States population lives within 10 miles of a Walmart store this move has become a game changer for the retailer. Consumers love shopping online but what they really want is control. Consumers are looking for one stop shopping. What we are witnessing is a trend towards more convenient shopping trips.

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Alibaba vs. Amazon, 7 Differences & Similarities

Indigo 9 Digital

Last year 60% of Amazon’s retail sales came from third party sellers. In 2017 Jack Ma, co-founder of Alibaba, was asked to compare Amazon’s business model to Alibaba’s and this is what he said : “the difference between Amazon and us. Merchants are charged a fee to list on Tmall as well as a sales commission and advertising fees.

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Why Direct to Consumer Brands Struggle with Profitability

Indigo 9 Digital

With companies like Shopify it has never been easier to set up shop online. One of the drags on profits for most direct-to-consumer retailers is advertising expenses. million on advertising in 2019 and 2020 respectively. Between 2018 and 2020 the cost of advertising on Facebook and Instagram more than doubled.

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Supplier Diversity: A Look Around the Globe

Rangeme

This 2022 retail trend is welcome news for diverse suppliers looking for growth abroad. Many diverse suppliers now seek new sales opportunities, especially as global e-commerce and digital advertising make it easier for them to sell anywhere. Inside Retail. June 22, 2017. Retail Insider. Inside Retail.

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6 of the Top Reasons Online Businesses Fail

Indigo 9 Digital

By Tricia McKinnon If you are thinking about starting an online business which is often called a direct to consumer business in retail then you are not alone. First Amazon disrupted traditional brick and mortar shopping by selling online then many entrepreneurs followed suit hoping to grab a piece of the pie. Do you like this content?

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The Top 15 Ways to Find New Customers in Retail

Indigo 9 Digital

With online shopping the options for where you can purchase products and services are endless. your Facebook advertising budget is running out) can be a blessing in disguise as it forces you to think of more creative ways to acquire new customers. Macy’s is now adding small Toys “R” Us shops in 400 of its stores this year.

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10 Ways to Succeed in Retail

Indigo 9 Digital

From small retailers to large retailers sufficient foot traffic has never been more important as consumers elect to do more of their shopping online. But it isn’t just online shopping that is affecting location decisions since the majority of retail sales still happen offline.