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3 Immersive Customer Experiences Using Augmented Reality

Retail TouchPoints

When the mobile game “Pokémon GO” made a splash in 2016, global audiences got their first taste of just how engaging augmented reality experiences could be — and brands took notice. These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person.

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Tokyo Olympics: Will Changes and Challenges Put Retail Off its Game?

Retail TouchPoints

billion in ticket sales (based on the 2016 Rio Games ), but merchandise sales will almost certainly suffer as well. The pop-ups and in-store shops planned for around the country will likely still remain, but due to the current state of emergency, will be required to close by 8pm. Bryan Wassel, News Editor.

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How Barnes & Noble is Leveraging the #BookTok Phenomenon (and Vice Versa)

Retail TouchPoints

Helping more readers enjoy good books is key to Barnes & Noble’s purpose, and when you pair our local Bookseller recommendations with #BookTok recommended reads, any reader can consider their summer plans booked.”. The #2 ranking, “It Ends With Us,” has been there for 58 weeks — the book was originally published in 2016.

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NRF Big Show to Spotlight Innovative Consumer Products and Workforce Solutions

Retail TouchPoints

Inspired by his own experience — starting Chobani as a Turkish immigrant who himself hired refugees and found they were among his best employees — Ulukaya founded Tent Partnership for Refugees in 2016 to mobilize businesses to hire, train and mentor refugees.

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6 Lessons from Parachute’s Growth as an Omnichannel Lifestyle Brand

Retail TouchPoints

Parachute plans to double its physical store footprint and reach 30 operational stores by the end of 2022. We opened our first store in 2016, so physical retail has always been part of the strategy for our brand to grow,” explained Sheriff during a session at the Retail Innovation Conference & Expo.

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Retail Statistics You Should Know

Small Biz Trends

per year on average between 2016-2021. between 2016-2021. Thanks to cheap data plans, more and more smartphone users are using Google Search before buying in-store. 62% of businesses believe that social commerce has helped them improve customer communication. The number of small specialty stores has declined 0.8%

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2022 Technology Trends

Independent Retailer

Especially in part due to the pandemic, the share of mobile ecommerce sales has climbed by 39 percent, from 52 percent in 2016 to 72 percent now. As far as trends go, there is nothing to suggest that mobile commerce development will slow anytime soon. Social Media Platforms Become the New QVC for Millennials and Gen Z.