The Google Ads Strategy of Purple Mattresses
Store Growers
JANUARY 29, 2019
The company launched back in 2015 with a $171,000 Kickstarter campaign. Video is at the cornerstone of what makes Purple tick. Here is the most popular YouTube video with 167M views: A look at their YouTube channel reveals that their videos have been viewed 627,095,519 times. Videos can easily have a price tag of $500,000.
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