FTC Holds Online Fashion Brand Accountable for Suppressing Negative Reviews, Issues Updated Guidance for Marketers, and Warns Review Platforms
Hunton Andrews Kurth
JANUARY 27, 2022
This ruling follows a continuing trend of FTC crackdowns on misleading advertising, reviews, and endorsements. The FTC issued two new guides for businesses on soliciting reviews, one directed to marketers , the other to online platforms.
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