Listen Up: Copper Compression’s Voice Commerce Play is (Almost) All About Brand Recognition
Retail TouchPoints
JANUARY 30, 2023
The company launched on Amazon in 2014 and now has distribution in Walmart , Target and Costco , as well as its own DTC site. The company is having fun with the process — brand sponsor, pro quarterback Drew Brees, serves as the voice of the skill, “so when you log into the skill is says ‘Hi, welcome to Copper Compression.
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