You’ll Like Us When We’re Green: How Retailers Demonstrate Sustainability Through Track and Trace
Retail TouchPoints
OCTOBER 13, 2020
Research from New York University found sustainable products delivered $114 billion in sales in 2018, up 29% from 2013 , and delivered 50% of consumer packaged goods growth during that same time period — despite representing only 16.6% Retailers already are using data to streamline operations and better target marketing initiatives.
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