Mass Relators
DECEMBER 13, 2021
WEST DES MOINES, Iowa — Three Hy-Vee executives have been promoted to new roles, the company announced on Friday. He held many retail store operations and management positions within Hy-Vee, and in 2006 he was promoted to assistant vice president, operations, northwestern district.
Retail TouchPoints
JUNE 2, 2022
The brand also partners with Whitney Simmons and other fitness influencers who align with Gymshark’s values to promote new product launches. Starbucks is also a master at leveraging user-generated content with promotions like its #redcupcontest , which encourages customers to use Starbucks cups as their own personal canvases.
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Retail TouchPoints
AUGUST 9, 2023
In 2013, the City of Miami and local stakeholders collaborated to establish the BID through Wynwood’s BID Formation Resolution R-13-0136. Events and inventive marketing strategies were meticulously organized to promote the district’s vibrant atmosphere and attract more visitors.
Retail TouchPoints
NOVEMBER 30, 2022
After a rent spike forced Word Up to leave the location, the neighborhood banded together to raise $60,000 and help the bookshop reopen full-time in 2013. Then there are marketing costs — the mobility and novelty of pop-ups mean you need to heavily promote your new presence so local shoppers are aware of new locations.
Inside Retail
FEBRUARY 26, 2024
From the clothing to the drinks to the food, everything at the temporary retail location will be inspired by the designer’s mantra of “classic with a twist”. The cost of renting a pop-up space also tends to be significantly cheaper more permanent locations, averaging $23.70 per square foot for a pop-up versus $32.12
Retail TouchPoints
FEBRUARY 11, 2022
NYU Stern and IRI found that 50% of CPG growth from 2013 to 2018 came from sustainably marketed products. As brands see which elements of their messaging resonate most with each consumer, they can create triggered promotions or customized newsletters that focus on the elements that matter most.
Inside Retail
FEBRUARY 17, 2023
The couple set up Kehoe’s Kitchen in Brisbane in 2013, Australia’s first certified organic producer of probiotic cashew dips, sauerkraut, kimchi and fermented vegetables. The venture started out as a food blog and social media page “for families like ours who had health issues and food intolerances”.
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