Rangeme

AUGUST 16, 2022

and is often a driver for consumers to visit a store —especially in the convenience channel. in the four weeks ending May 15, 2022, in all multi-unit retailers. Convenience stores are also a top location for CBD purchases, with 29% of consumers making purchases there and a quarter of people visiting at least once a day.

Consumer 52

Consumer Advertising Location Shopping 52

Rangeme

SEPTEMBER 28, 2021

Soaring e-commerce adoption has driven consumer packaged goods (CPG) suppliers to embrace digital marketing to connect with consumers around the clock and around the world to fuel sales. Let’s see how the rise in social shopping shapes how brands reach always-on shoppers. Online shopping gets social. Retail Dive.

Advertising 52

Advertising Shopping Consumer Social Commerce 52

Indigo 9 Digital

JUNE 28, 2022

The retail sector is littered with companies like Sears, Lord & Taylor, Forever 21, Ann Taylor, J.Crew and Blockbuster that couldn’t keep up with the times. billion in 2012. billion, 2019 marked the first year Abercrombie & Fitch experienced an increase in sales since 2012. Then sales declined for years.

Fashion 98

Fashion Fast Fashion Consumer Marketing 98

Indigo 9 Digital

APRIL 17, 2023

Clearly ahead of its time Sephora launched Colour IQ back in 2012. But how many retailers can say they can provide a custom and tailored experience each time a customer walks into their store? 75% of customers have their first interaction with Sephora inside one of the retailer’s stores. Do you like this content?

Shipping 122

Shipping Shopping Marketing Retail Trends 122

Indigo 9 Digital

MAY 12, 2022

British-American entrepreneur James Jebbia started Supreme out of a skateboard shop in New York City in 1994. Customers do not have to guess when new merchandise will be available they know the exact times and are always ready to shop. Having the drops occur at a specific time reinforces this habit. Do you like this content?

Apparel 111

Apparel Fashion Marketing Accessories 111

Indigo 9 Digital

FEBRUARY 28, 2023

Luggage from direct to consumer brand Away By Tricia McKinnon The CEO of digitally native menswear brand Indochino said it right when he stated : “customer acquisition is the hardest part of running an online-only business.” Perhaps this will sound like a misnomer, but even direct to consumer retail businesses need brick and mortar stores.

Advertising 98

Advertising Returns Consumer Promotions 98

Indigo 9 Digital

FEBRUARY 13, 2023

If you are trying to build your own successful direct to consumer brand here are some of the cues you can take from goop’s success. But it was not until 2012, four years after she sent her first newsletter that goop ventured into eCommerce. Build a loyal following before you monetize. 150,000 subscribers. The t-shirt quickly sold out.

Beauty and Health 98

Beauty and Health Consumer Advertising Marketing 98