Remove 2012 Remove Consumer Remove Marketing Remove Retail Trends
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On Fire: Where Consumers are Buying Today’s Most Popular Smoking Products

Rangeme

and is often a driver for consumers to visit a store —especially in the convenience channel. According to IRI, a Chicago-based market research firm, sales of cigarettes declined by 3.8% in the four weeks ending May 15, 2022, in all multi-unit retailers. But convenience stores aren’t the only place consumers are shopping for CBD.

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Abercrombie & Fitch’s Turnaround, Why its Working

Indigo 9 Digital

The retail sector is littered with companies like Sears, Lord & Taylor, Forever 21, Ann Taylor, J.Crew and Blockbuster that couldn’t keep up with the times. billion in 2012. billion, 2019 marked the first year Abercrombie & Fitch experienced an increase in sales since 2012. Then sales declined for years.

Fashion 98
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The Brilliant Strategy Behind Supreme’s Success

Indigo 9 Digital

The deal was significant because it was the first time such a large private equity firm invested in the streetwear market. What has led to Supreme’s ascent and dominance in the clothing market? Resale and social media growth provide free marketing and more exposure. Scarcity that heightens demand.

Apparel 111
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Always-On Shopping Fuels Brand Advertising as a 24/7 Sales Force

Rangeme

The mall is now digital, global and social – and it’s changing how brands market their products. Soaring e-commerce adoption has driven consumer packaged goods (CPG) suppliers to embrace digital marketing to connect with consumers around the clock and around the world to fuel sales. Source: Bazaarvoice Blog. January 2021.

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20 Things You Need to Know about Chick-fil-A’s Success

Indigo 9 Digital

Since 2010 Subway’s market share in the United States has declined from 12% to less than 8%. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. Subway has suffered the most over the last ten years at the hands of Chick-fil-A.

Location 124
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What Retailers Can Learn From Sephora's Success

Indigo 9 Digital

Clearly ahead of its time Sephora launched Colour IQ back in 2012. But how many retailers can say they can provide a custom and tailored experience each time a customer walks into their store? One of the keys to lululemon’s success over the past 20 years is offering yoga and fitness classes to consumers free of charge.

Shipping 122
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A Never-Do Guide: Costly Mistakes Entrepreneurs Shouldn’t Do

Rangeme

That’s why we’re sharing business lessons of what never to do, according to leading consumer packaged goods (CPG) companies as well as start-ups. Also, 8,000 disgruntled consumers called the brand per day to complain. Lesson: Never underestimate loyal consumers’ emotional attachments to your brand. February 7, 2012.