Inside Retail
OCTOBER 22, 2023
Founded in 2011, Poshmark is a social commerce marketplace where users can buy and sell new and secondhand fashion, home goods, and electronics. Buyers and sellers for Australia, India and the UK will no longer have access to the marketplace via the app or web starting November 2.
Retail TouchPoints
FEBRUARY 1, 2022
Founded in 2011 in Seattle, Rover has connected pet owners to millions of service bookings and features the Rover Guarantee, 24/7 support, vet consultations and GPS walk mapping. As a treat, first-time customers will receive a $10 discount on the services. But other pet care retailers are vying to be leader of the pack.
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Retail TouchPoints
MARCH 25, 2024
Pinterest Puts Joy Back into the Purchase Journey Pinterest has carved its own distinct space in the social commerce landscape, zeroing in on its ability to bring joy to users. “They’re for people who see the world the way they do.” Read the article.
Retail TouchPoints
SEPTEMBER 29, 2022
When Snapchat first hit the scene back in 2011 it was an instantaneous hit with younger audiences because it offered something that was almost impossible to find on the internet — transience. Those three competitors in particular are also leading the charge in social commerce.
Retail TouchPoints
JANUARY 27, 2021
Founded in 2011, MeUndies initially stood out with its bold, colorful and pop culture-infused prints as it acquired a loyal customer base through social media.
Inside Retail
JUNE 7, 2021
In the era of direct-to-consumer, social commerce, performance marketing and marketplace plays, you’d be forgiven for thinking that apps belong in 2011. Our Covid consumer research reveals that some of the fastest-growing channels for consumers are live-streaming (33 per cent) and social commerce (36 per cent).
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