2011, Customer Experience, Retail Marketing and Returns

The Iconic’s chief marketing officer on creating a campaign that turns heads

Inside Retail

FEBRUARY 19, 2024

This week, The Iconic hard-launched a new brand campaign to serve as a reminder, to consumers and itself, that the online retail platform is far from finished with disrupting and innovating the Australian and New Zealand retail industry. The new campaign is intended to remind consumers of why they shop with The Iconic.

Marketing

Marketing Fashion Returns Shopping

Retail appointments of the week

Inside Retail

JUNE 23, 2022

Herrington brings 17 years of experience at Amazon to the role, including more than seven years as senior vice president of the North American consumer business. He launched AmazonFresh in 2007 and has served on the e-commerce company’s senior leadership team since 2011. “I Australia Post’s head of network technology leaves.

Finance

Finance Returns Customer Experience Management

Experience Retail Today

The Iconic’s chief marketing officer on creating a campaign that turns heads

Retail appointments of the week

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