2011 Customer Experience Promotions Social Commerce 
Retail TouchPoints
SEPTEMBER 29, 2022
When Snapchat first hit the scene back in 2011 it was an instantaneous hit with younger audiences because it offered something that was almost impossible to find on the internet — transience. Those three competitors in particular are also leading the charge in social commerce.
Inside Retail
JUNE 7, 2021
In the era of direct-to-consumer, social commerce, performance marketing and marketplace plays, you’d be forgiven for thinking that apps belong in 2011. Our Covid consumer research reveals that some of the fastest-growing channels for consumers are live-streaming (33 per cent) and social commerce (36 per cent).
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