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In the past 11 years, consumers have reported spending nearly $140 billion in support of local businesses on Small Business Saturday. Retailers have adapted to new ways of communicating with customers – both old and new, including virtual consultations, social media, loyalty programs, and targetedmarketing. percent per the U.S.
In the past 11 years, consumers have reported spending nearly $140 billion in support of local businesses on Small Business Saturday. Retailers have adapted to new ways of communicating with customers – both old and new, including virtual consultations, social media, loyalty programs, and targetedmarketing. percent per the U.S.
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