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Forever 21: 4 Reasons it Failed & Filed for Bankruptcy

Indigo 9 Digital

Now popular online fashion retailers began to popup with ASOS launching in 2000, Boohoo and Fashion Nova launching in 2006 and Shein launching in 2008. One defining characteristic of these online retailers is that they are fast to market, so fast they are called ultra fast fashion retailers. Do you like this content?

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6 Reasons Walmart’s eCommerce Strategy is Winning

Indigo 9 Digital

“Lowest prices” came in second and “fast shipping” came in eighth place. Some of the most successful retailers today include Dollar General, Dollar Tree, Target, Costco and Walmart. Dollar General, for example is planning to open 1050 stores in 2023. These retailers all target the low end of the pricing spectrum.

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Brand Loyalty is Put to the Test

Rangeme

Since the 2008 recession, consumers started to look for brands and products that offer better value for money. Store brands’ growth have outpaced the retail market as their quality continues to rise while often offering good value for money. Why consumers are no longer loyal to brands. Economic pressures. McKinsey & Company.

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