Retail TouchPoints

DECEMBER 3, 2021

A unique opportunity: promotions. Yet according to POI , 69% of retailers believe the time required to create a promotional plan is “highly burdensome.”. The act of coordinating a promotion is not a siloed project. So how can retailers make the right pricing and promotion decisions to truly boost profits without wasting time?

Promotions 246

Promotions Planning Advertising Customer Experience 246

Retail TouchPoints

MARCH 22, 2023

Many brands, including Coach, Louis Vuitton, Samsung, WhatsApp and BMW have caught on to the benefits of this surreal and sensory approach to advertising. And it involves more than creating realistic visuals — it’s about knowing how to use multisensory design to appeal to consumers and convey a brand message. What is a 3D Billboard?

Advertising 267

Advertising Promotions Consumer Marketing 267

Small Biz Trends

SEPTEMBER 7, 2022

Halloween advertising is a great way to engage target audiences and boost sales ahead of the pivotal holiday shopping season. Benefits of Halloween Season Advertising. Boost your brand – Halloween advertising is a good way for a brand to get noticed by a larger audience. Halloween isn’t just for kids. Amazon Banner.

Advertising 137

Advertising Promotions Marketing Clienteling 137

Indigo 9 Digital

FEBRUARY 28, 2023

Luggage from direct to consumer brand Away By Tricia McKinnon The CEO of digitally native menswear brand Indochino said it right when he stated : “customer acquisition is the hardest part of running an online-only business.” The company used to incur between $20,000 and $30,000 per day on advertising for Dirty Lemon on Facebook and Instagram.

Advertising 98

Advertising Returns Consumer Promotions 98

Hunton Andrews Kurth

MARCH 16, 2022

These concerns apply to any form of media, including advertisements, not only copyrighted music or videos. 2008), the Ninth Circuit ruled that a video game depiction of a strip club’s logo and exterior design did not infringe the club owner’s trademark and trade dress rights. Trademark Considerations. Rock Star Videos, 547 F.3d

Advertising 115

Advertising Promotions Consumer Marketing 115

Retail Gazette

OCTOBER 26, 2023

The American retailer opened its first store outside of the States in Brent Cross, London back in 2008 before going on an expansion spree across the UK, including in Manchester, Liverpool, Bristol, Birmingham, Southampton and Newcastle. At one point becoming the biggest clothing manufacturer in America with annual sales of $630m.

Fashion 57

Fashion Boutique Apparel Fast Fashion 57

Mass Relators

JUNE 14, 2023

Martin Guerrieria, Head of Kantar BrandZ, says “This year’s results – despite the fall in aggregate value – are, in fact, a continuation of the long-term growth trend for brands, which began following the global financial crisis of 2008 and continued up until the start of the pandemic in 2020. 76; +24% and Pepsi (No.91; Coca-Cola (No.10)

Consumer 52

Consumer Marketing Advertising Promotions 52