Remove 2006 Remove Consumer Remove Retail Trends Remove Shopping
article thumbnail

eCommerce and its Profitability Issue. Why its So Hard to Make Money

Indigo 9 Digital

When you shift activities consumers used to complete on their own to a retailer, someone has to pay for it. A study by the Capgemini Institute found that on average retailers charge their customers just 80% of the cost of delivering goods. Trader Joe’s does not offer online shopping and does not plan to.

article thumbnail

The Downfall of Sears, 5 Reasons Why it’s Struggling to Survive

Indigo 9 Digital

By Tricia McKinnon Did you know that at one time Sears was the largest retailer in the world? During that time Sears was so dominant its sales represented 1% of the entire United States’ economy with two thirds of Americans shopping there. Retail stores. Consumers have less money to buy many of the items retailers sell.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Reasons Why Blockbuster Failed & Filed for Bankruptcy

Indigo 9 Digital

Three years after Blockbuster turned down Netflix’s offer Netflix had more than one million subscribers and by 2006 Netflix had six million subscribers. Amazon provided a more convenient way to shop but it was difficult for many companies at that time to see the potential of eCommerce. An inability to pivot quickly.

Kiosk 122
article thumbnail

Forever 21: 4 Reasons it Failed & Filed for Bankruptcy

Indigo 9 Digital

It was easy for Forever 21 to capture the hearts and minds of young consumers looking for trendy apparel. Although clothing is a department store staple retailers like Sears or specialty retailers like Gap couldn’t keep up with a more nimble fast fashion retailer like Forever 21. Do you like this content?

article thumbnail

Dove’s Marketing Strategy, 5 Keys to its Success

Indigo 9 Digital

It is one of the most popular brands with Gen Z consumers. How has Dove been able to stay relevant in an industry with a discerning set of consumers? When it comes to its reason for being, Dove likes to colour outside of the lines to connect more deeply with consumers. Redefining what it means to be a skincare and beauty brand.

article thumbnail

The Top 15 Ways to Find New Customers in Retail

Indigo 9 Digital

With online shopping the options for where you can purchase products and services are endless. Menswear direct to consumer brand UNTUCKit realized this when it first tried to figure out how to acquire its first set of customers. But consumers still love the brand and see it as one of the preeminent destinations for toys for children.