Indigo 9 Digital

MARCH 28, 2022

By Tricia McKinnon Before the advent of streaming Blockbuster was a popular video rental store where customers could rent their favourite movies on VHS tapes or DVDs and watch them at home. At the time Blockbuster could have afforded the purchase price since it had raised $465 million in an IPO a year earlier.

Kiosk 122

Kiosk Returns Retail Trends ATS 122

Rangeme

SEPTEMBER 13, 2022

In 2006 it was first reported that there were problems afoot with Colony Collapse Disorder (CCD), through which adult honeybees were disappearing. that it just added two new beehives, home to 30,000 honeybees, near the company’s seven-acre pollinator-friendly solar field at its corporate headquarters in Carlisle, PA.

Beauty and Health 98

Beauty and Health Consumer Retail Trends ATS 98

Indigo 9 Digital

JANUARY 12, 2023

By Tricia McKinnon Did you know that at one time Sears was the largest retailer in the world? But at some point there is a tipping point when a company fails on so many fronts it’s impossible to get back up. That insight was the impetus for Sears’, at one time, immensely popular, catalog. That was back in 1969.

Merchant Services 111

Merchant Services Consumer Management Department Stores 111

Indigo 9 Digital

JANUARY 11, 2023

When you shift activities consumers used to complete on their own to a retailer, someone has to pay for it. A study by the Capgemini Institute found that on average retailers charge their customers just 80% of the cost of delivering goods. Take mattress retailer Casper. By Tricia McKinnon eCommerce is expensive.

Advertising 98

Advertising Shipping Returns Fulfillment 98

Indigo 9 Digital

FEBRUARY 28, 2023

Retail is littered with stories like this one, about companies that were once at the top but are no longer relevant. It was easy for Forever 21 to capture the hearts and minds of young consumers looking for trendy apparel. At the time it filed for bankruptcy Forever 21 was one of the largest mall tenants in the United States.

Fast Fashion 98

Fast Fashion Fashion Apparel Department Stores 98

Indigo 9 Digital

MAY 16, 2022

It is one of the most popular brands with Gen Z consumers. How has Dove been able to stay relevant in an industry with a discerning set of consumers? When it comes to its reason for being, Dove likes to colour outside of the lines to connect more deeply with consumers. Redefining what it means to be a skincare and beauty brand.

Marketing 98

Marketing Consumer Target Market Retail Trends 98

Indigo 9 Digital

MARCH 17, 2022

At the end of the day the criteria for success is rather simple. Menswear direct to consumer brand UNTUCKit realized this when it first tried to figure out how to acquire its first set of customers. The exposure can also come at a cheaper price. But look around, if Nike or McDonald’s can acquire a large customer base so can you.

Beauty and Health 90

Beauty and Health Promotions Marketing Shopping 90