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Livestreaming Success Stories from Adore Me, Pacsun, Simon and More

Retail TouchPoints

The events were produced by livestreaming consultancy And Luxe , which handled the planning, shooting (all done on a phone) and directing of the streams. Key takeaways: Hosts must be knowledgeable — Successful hosts know the details of every product they plan to feature, because there’s no telling what viewers will ask.

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