Livestreaming Success Stories from Adore Me, Pacsun, Simon and More
Retail TouchPoints
APRIL 25, 2023
And it certainly seems to appeal to younger consumers — a recent study from The Influencer Marketing Factory found that 47% of consumers who had made a livestream purchase in the U.S. The company also now views livestreaming less as a social media tactic and more as an extension of its email and SMS marketing efforts. “We
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