Remove youtube-ads-benchmarks
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Digital Marketing Tactics for Uncertain Times

Retail TouchPoints

Invest in video – Andrew Frank, a VP and Analyst at noted technological research and consulting firm Gartner, recommends video ads as a controllable and less volatile ad format for driving traffic and awareness. In 2023, the trend is for vertical videos on Instagram Reels, TikTok, and YouTube Shorts.

Marketing 312
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YouTube Ads Benchmarks (2021)

Store Growers

People spend a ton of time on YouTube, which means more advertisers are attracted to the platform. So if you’re spending money on YouTube Ads campaigns, or planning on doing so, it’s important to know how you’re doing. The first measure of succes is to compare the results of on YouTube campaign to another.

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How to Use YouTube Ads: The Ultimate Beginner’s Guide for Business Owners

Store Growers

Last Updated on June 27, 2023 Even if you already have a meticulously designed ecommerce website and use all the advantages of pay-per-click ads and search engine optimization, I can assure you that you won’t get the best out of your marketing strategy without creating a few YouTube ads. What Exactly Are YouTube Ads?

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27 Google Ads Benchmarks (2022)

Store Growers

You want your Google Ads campaigns to generate more sales, but you might not be entirely sure if what you’re doing is correct. That’s exactly why I put together this collection of 27 Google Ads benchmarks. It will help you get a better idea of what good (and bad) looks like for all the key Google Ads metrics.

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How MVMT Watches Uses Google Ads To Sell $80M/Year

Store Growers

In this post, we’ll take a close look at the part Google Ads plays in generating that revenue. A strategy we’ve seen for a couple of brands in our Google Ads Aces series.). Interestingly YouTube drives 40% of the social traffic, which works out to about 117k visits /mo. MVMT Google Ads Campaigns Overview. Search Ads.

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How Away Uses Google Ads (Case Study)

Store Growers

In this latest installment of Google Ads Aces, we’re going to take a look at Away. Let’s try to figure out how they accomplished this and what role Google Ads has played and still plays today! This indicates a strong affiliate program, fueled by reviews on YouTube & Instagram. Away’s Google Ads Campaigns.

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The Google Ads Strategy of Glossier (Case study)

Store Growers

But below the surface, a lot more is happening, including a good bit of Google Ads. Not to take any credit away from the great brand and community they’ve built, but Glossier also spends a good amount on ads. Mostly Instagram and Facebook ads but I even saw some experiments with Reddit ads. Glossier Google Ads Campaigns.