From Hungry Jack’s to Fendi: How brands can leverage the metaverse
Inside Retail
JULY 20, 2022
The more people start living in the metaverse, the more they are going to spend real (digital) money. And retailers and brands are already using the metaverse for a number of sales and marketing purposes. AI enables tracking of a customer’s activity and purchase history, tastes and demographic profile, to personalise recommendations.
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