Retail TouchPoints

AUGUST 24, 2023

“We’ve been able to sell lots and lots and lots of products, to the point that TikTok is quickly becoming one of our larger [points of sale].” We don’t even see TikTok as a social platform anymore; we see this as an entertainment platform ,” added Parkhurst.

Shopping 200

Shopping Merchant Services Fulfillment Social Commerce 200

Retail TouchPoints

NOVEMBER 10, 2023

While they are essentially the same thing, many industry experts believe the term “commerce media” offers a more accurate definition of what these new advertising platforms are able to do. Even just with the cooler aisle to start, that gives you much more data to show measurement and make that media more efficient.

Advertising 267

Advertising Marketing Social Commerce Consumer 267

Retail Geek

APRIL 8, 2022

and The Meta was like a track keynote from Benjy Shalimar who’s like the VP of Commerce which you know big roll it. and all the big media companies you know had a keynote So So Meta was there not with maybe the most senior met a person like that like shoptalk tends to get big names for the Keynotes.

Payment Services 59

Payment Services Merchant Services Consumer Fulfillment 59