Maximizing Profitability: How to Improve 4 Key Areas of the CPG Product Lifecycle
Retail TouchPoints
DECEMBER 27, 2023
Consumer packaged goods (CPG) companies are obsessed with two things: maximizing revenue and minimizing operational expenses. More effective promotions. But for those promotions to accurately target the right consumers at the right time, CPG companies need data and analytics to better understand shifting consumer trends.
Let's personalize your content