Remove Merchant Services Remove Payment Services Remove Promotions Remove Social Commerce
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TikTok Shop Officially Debuts in the U.S.

Retail TouchPoints

TikTok Shop will now bring shoppable videos and livestreams directly to For You feeds across the country, and give brands, merchants and creators the tools to sell directly through shoppable content on the TikTok app.” Digital Service (USDS). reads the company announcement. The company also reiterated that all TikTok-protected U.S.

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Don’t be Fooled, Meta isn’t Abandoning Social Commerce — and Here’s Why

Retail TouchPoints

Recent headlines about Meta ’s Instagram and Facebook doing away with shopping features on their platforms might appear to be a retreat in the social commerce wars. Social commerce sales in the U.S. Social commerce sales in the U.S. In fact they are anything but — and with good reason.

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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. trillion by 2026, more than doubling its current value.

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Combat Inflation’s Impact by Streamlining Conversational Commerce Channels

Retail TouchPoints

And how are you giving them a value-added product or service for being loyal to you? Being able to get a promotion saying, “Here’s 10% off if you book your next trip with us,” and the offer is only good for two hours — the ability to do that quickly, and in the moment, in the chat, is very important. What are you doing to nurture them?

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#RSP22: Everything You Need to Know About Holiday 2022

Retail TouchPoints

The Mastercard SpendingPulse measures in-store and online retail sales across all forms of payment, providing a wealth of insights to help merchants refine and optimize their holiday strategies. McNamara spotlighted a surge in promotional activities in July 2022 that marked the official kickoff of the back-to-school season.

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How retailers can maximise returns during the upcoming sales season

Inside Retail

James Johnson, director of technology services & strategic accounts, APAC at Shopify, says it is critical for Australian retailers to optimise their product offers and sales channels to make the most of the sales season and seize the opportunity to end a difficult year on a high. Offer gift cards.

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#RIC21 Provides 8 Real-World Answers to the Question ‘What do Consumers Really Want?’

Retail TouchPoints

According to a report from Shopify, merchants see a 250% increase in conversions when using 3D product image models instead of 2D images. The company completely overhauled its mobile app to offer better services, such as an active events calendar, retailer information and a real-time map with parking guidance. Want more proof?

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